Richard Read, Reporter

Richard Read covers technology, social media, advertising, legal issues, and other auto industry topics for High Gear Media. With a background in marketing and development, he's particularly interested in branding, public relations, and new media, as well as pop culture and, of course, cars. He's written for Gawker, Fodors, and other outlets, both on the web and in print. In his spare time, Richard is a marketing consultant, with a focus on small companies and nonprofits. Born in Laurel, Mississippi, he holds degrees from Millsaps College, Tulane University, and the University of New Orleans. He lives in New Orleans, Louisiana.

Articles

Europe's Volkswagen owners are still getting shafted by Dieselgate
Europe's Volkswagen owners are still getting shafted by Dieselgate

If you live in Europe and you own one of the 11 million Volkswagen diesels affected by Dieselgate, we regret to inform you that you're still getting shafted--at least in comparison to your peers across the pond. Last summer, 480,000 American owners of Audi and Volkswagen diesels equipped with...Read More»

2011 Dodge Grand Caravan R/T
2011-2012 Dodge Grand Caravan recalled for unintended airbag deployment: 296,000 vehicles affected

Fiat Chrysler Automobiles is recalling nearly 300,000 Dodge Grand Caravan minivans to fix a problem that could cause the driver-side airbag to deploy without warning. The recall affects vehicles from the 2011 and 2012 model years. According to the National Highway Traffic Safety Administration, the...Read More»

2017 BrandZ Top 100 Global Brands
Study: Top global brands include plenty of tech firms and no automakers

If you watch the news regularly, you often hear about companies merging--often after one of the companies has been bought for a very hefty sum. But what goes into determining the value of a company? It's not just a dull calculation of cash and physical assets, or even annual revenue. Part of a...Read More»

2011 Porsche Cayenne Turbo
Porsche Cayenne, Panamera recalled for potential engine problem

Porsche is recalling nearly 18,000 Cayenne and Panamera vehicles in the U.S. to address a problem with their engines. According to the National Highway Traffic Safety Administration, the vehicles in question have a camshaft controller that can loosen over time. If it detaches, a vehicle's engine...Read More»

2014 Ram 1500 EcoDiesel
Study: Jeep, Ram diesels emit up to 20 times the legal limit of pollutants

Remember West Virginia University’s Center for Alternative Fuels, Engines and Emissions (CAFEE), home to the team of researchers who first told the world that Volkswagen diesels were designed to cheat on emissions tests? Well, they recently conducted similar tests on diesels from Fiat...Read More»

Jeff Bezos
Amazon wants to sell you a car

Retail behemoth Amazon has conquered much of its brick-and-mortar competition. Bookstores are dead or dying; big box stores aren't too far behind; and even where physical shops survive, it's not hard to find consumers paused in the aisles, checking the prices of comparable products on Amazon. But...Read More»

Vintage Apple logo
It's official: Tim Cook confirms that Apple is working on self-driving car software

After years of speculation and rumor, Apple's CEO, Tim Cook, has confirmed that the company is developing software to power self-driving cars. No one seems to have been surprised by the revelation--after all, Apple's allegedly hush-hush "Project Titan" division tasked with building and testing that...Read More»

2017 Chrysler Pacifica Hybrid
2017 Chrysler Pacifica Hybrid recalled for diode issue

Fiat Chrysler Automobiles has issued a recall for nearly 1,700 of its new, 2017 Chrysler Pacifica Hybrid minivans. The automaker says that some owners have reported issues with the diodes on those vehicles. The problem appears to be linked to a module that contains the diodes. In some cases, FCA...Read More»

Money and car keys
Think a $199 lease sounds like a bargain? Think again.

Look, we know: new cars are expensive. Last year, the average buyer paid more than $34,000 for a brand new ride, and with all the safety and infotainment upgrades available in today's showrooms, there's little indication that that figure will go down anytime soon. As if that weren't bad enough...Read More»

2017 Hyundai Santa Fe Sport
Second recall for the 2017 Santa Fe Sport focuses on seat belt problem

Yesterday, Hyundai recalled more than 437,000 Santa Fe and Santa Fe Sport vehicles from the 2013-2017 model years to fix a potentially dangerous problem with their hood latches. Today, the 2017 Santa Fe is the subject of another recall--this one stemming from a problem with the crossover's seat...Read More»

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