You've heard of Top Gear USA and you may remember the short-lived The Car Show on TV, but what about an automotive show staged exclusively on social media? Eagle One has figured out a way to do just that, and has announced the new Car Show on Facebook, where the star is your car. The idea is that...Read More»
To recognize Social Media Day on June 30th, Hagerty Classic Car Insurance has named what it believes to be the top ten emerging online communities for classic car owners. CEO McKeel Hagerty says social media is providing a new frontier for the classic car hobby, and "platforms like Facebook provide...Read More»
Back at the 2012 New York Auto Show, Infiniti revealed the LE Concept. The concept is an electric luxury sedan that Infiniti says it'll put into production within the next two years. Now Infiniti has launched the EV Insider social hub, which it hopes will create conversations regarding sustainable...Read More»
Twitter and NASCAR are no strangers to each other. Many drivers tweet updates throughout the week, and many teams tweet updates throughout races. But now Twitter and NASCAR have made their relationship official with a new partnership. The first race that will take advantage of this new partnership...Read More»
Ford is no stranger to social media, and now it has reached a new record: The Mustang is the most popular vehicle nameplate on Facebook. The car's official Facebook fan page now has over four million fans. Growing at a rate of approximately 14,000 new fans a day, the Mustang fan page is also one of...Read More»
Automakers using social media is nothing new, as many automakers have used different social platforms to unveil new vehicles, run contests, and even live-stream events. But running a public auction of a special-edition car on Twitter? That's a new one, and Fiat has just claimed the title as the...Read More»
About half of all Americans use Facebook, and yet, just days before the company launches one of the most eagerly anticipated IPOs in recent memory, General Motors has pulled all advertising from the network. This isn't especially surprising. GM's head marketing honcho, Joel Ewanick, has long been a...Read More»
Fiat has reached the 500,000 fan mark on Facebook and it is looking to celebrate. It is running a sweepstakes for all of its Facebook fans, and 10 lucky fans will win a brand new 2012 Fiat 500. Along with giving away ten 500s, Fiat is also giving the first 500,000 eligible fans $500 towards the...Read More»
Volkswagen is in the process of launching the new 2012 Golf R hot hatch, and what better way to drum up excitement from enthusiasts and get fans engaged than to run a contest. It's called the Golf R Ultimate Fan Experience, and it's going on now. The premise of the contest is simple: In 265 words...Read More»
How do you make listening to music in the car more social? This is a question Ford decided to tackle during its 24-hour hackathon at Facebook's campus. During the event, an innovative app called "Just Play" was created, and it could change the way we listen to music in our cars. The concept of the...Read More»
Nearly every automaker is now on Twitter at this point, and frankly using Twitter isn't that hard. Most companies use it for customer service, engaging new customers, and even teasing new product. But getting creative and unique is becoming increasingly difficult. Smart of Argentina seems to have...Read More»
Twitter just opened a brand new office in the heart of downtown Detroit on Wednesday to help better serve the needs of local ad agencies and automakers. But is the new local office worth it? Detroit automakers had record sales in March with Chrysler reporting its best month in four years. Twitter...Read More»
Toyota and the National Audubon Society have teamed up to create a conservation alliance named TogetherGreen. Today, they launched a Facebook app called Spring Green Challenge in an effort to get TogetherGreen's Facebook fan base engaged in the program. The Facebook app will be interactive...Read More»
Last year an avid Audi fan posted a tweet with the hashtag #WantAnR8. Audi not only surprised the fan by showing up with an R8 for her to use for a day, but decided that the hashtag would make for an innovative marketing campaign. It was right, as the hashtag has been used over 75,000 times. Audi...Read More»
Attending press days at a major international auto show is many enthusiasts dream. This year, Snap MyLife wants to make that dream a reality for one lucky person and their friend. It is running a photography contest, and the winner will be the official roving photographer for the New York Auto Show...Read More»
We're here at day two of the Chicago Auto Show, also now known as "Social Media Day," and Nissan has just announced what it is calling "Project 370Z." The new social media project is driven around the mildly refreshed 2013 370Z unveiled yesterday and is aimed at building up hype for the car before...Read More»
Lexus has just announced a new Facebook application it calls, Points Of No Return. This is the first time an automaker has created a Facebook Timeline inspired application, beating other automotive social media leaderssuch as Ford, Audi, and General Motors. Similar in appearance to Facebook's new...Read More»
The Chicago Auto Show is next week, and as usual, we'll be there in full force. This year, Nissan is again inviting fans to come hang out at the show during Thursday, February 9, the second press day which has been formally dubbed by the Chicago Auto Show as "Social Media Day." Nissan has put...Read More»
Many enthusiasts are excited for the return of the Viper, and that includes the team at SRT. In an effort to keep fans engaged, DriveSRT has announced it will release a teaser image of the all-new 2013 Viper if it hits 10,000 fans on Facebook by February 1. Running a campaign to get new fans is...Read More»
