Partnership

Last Thursday, we reported on a rumored partnership between Toyota and Mazda involving a shared plant and collaboration on electric vehicles. The following day, Toyota confirmed that the rumors were true and provided additional details about the tie-up, including: 1. Plans for a joint manufacturing...Read More»

If Game of Thrones has taught us anything, it's that success depends on strategic partnerships. Sergio Marchionne has taken that message to heart: after wooing Volkswagen and General Motors (and getting shot down both times), he tried to hook-up with Apple (no response), then swiped right on...Read More»

On paper, the relationship between auto industry giant Volkswagen and Japanese automaker Suzuki seemed logical enough. After all, Volkswagen stood to learn from Suzuki on building inexpensive subcompacts, and could have potentially received valuable exposure in the Japanese market. Suzuki would...Read More»

All those rumors about a VW/Suzuki tie-up are now official: Volkswagen AG will purchase a 20% stake in Japan's Suzuki Motor Corporation at a cost of ¥222.5 ($2.5 billion). To return the favor -- and to provide some parity to the deal -- Suzuki will also buy a stake in Volkswagen, at a price...Read More»

Strategic partnerships are key elements in most successful business plans, and that goes double during trying economic times like these. We've seen countless alliances in the auto industry in recent years, and the next couple to hook up may be Mitsubishi Motors and PSA Peugeot-Citroen; said a...Read More»

Despite all the great news coming out of Germany in recent days, it's apparently not all biergartens and schnitzel over there: a new article in Der Spiegel reports that high-end German automakers Mercedes-Benz and BMW are facing tough times on the sales floor, as the world's touch-and-go economy...Read More»