Groupon

Groupon Works For Cupcakes, Not Cadillacs: Why It Failed
Groupon Works For Cupcakes, Not Cadillacs: Why It Failed

Last week, we told you about LaFontaine Buick GMC Cadillac's experiment with Groupon. It was the first time that the popular online coupon service had been used to sell new cars, and folks throughout the auto industry held their collective breath, wondering if it would work. If you were one of...Read More»

2011 Cadillac SRX
Cadillac Joins The Groupon Gang With $300 Savings Offer

If you consider yourself a bargain-hunter, chances are good that you've used one of today's popular online coupon or group-buying sites to save cash. Now, for the first time ever, a major U.S. automaker has joined the fray, using one of those very services to gain customers. The brand in question...Read More»

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