
Love the Transformers movie franchise, but lack the budget for a Transformers Edition Bumblebee Camaro? Depending upon where you live, you may be in luck: GM has launched a limited edition Bumblebee Cruze, but the car is only available to customers in the Chinese market. We’re not sure what...Read More»

It's no real secret that 40 is the new 30, when talking about fuel efficiency that is. Most automakers are jumping onto the 40-mpg bandwagon faster than you can you can say "fuel efficient." With so many options, how do you choose? Not only are there many options in the 40-mpg segment, but many...Read More»

General Motors [NYSE: GM] has announced a major safety-related recall for its 2011 Chevrolet Cruze compact sedan. According to the automaker, during manufacturing the steering wheel might not have been properly fastened to the steering column and could potentially detach, leading to a loss of...Read More»

Chevrolet knows it has not been competitive in the compact car segment in far too long, and now that it is launching a new car that is finally competitive, it needs to grab the consumer's attention. Awareness is a huge issue that is sometimes hard to overcome, that goes along with perception. Both...Read More»

If you're a Pandora fan, prepare to get an earful about the Chevrolet Cruze today: Chevy has bought every ad spot the popular music streaming service has to offer, both on the Pandora website and its popular mobile app. Web visitors can expect to see Chevy ads cycle through their playlists at...Read More»

Chevrolet has made quite a big deal about the upcoming 2011 Cruze--trotting it out at nearly every auto show for the last year and today, launching production in Lordstown, Ohio. Now that it's finally here (well, almost), the ad campaigns have begun. Last week we wrote about Tim Allen (you remember...Read More»

As we enter Memorial Day weekend--which commemorates the U.S. men and women who have died in military service, most of them overseas--it's worth highlighting the increasingly global nature of that all-American car brand, Chevrolet. From 1986 to 1992, Chevy's ad slogan was "the heartbeat of...Read More»

Follow us on Twitter: @highgearmedia @carconnection @therealma @greencarreports and join our Facebook fan page Two big product decisions broke over the last 24 hours: Acura decided to bring the TSX Sport Wagon to the United States by late 2010 as a 2011 model; and Chevrolet revealed that it would...Read More»

A new Cadillac small car family will join the GM brand's lineup sometime after 2012, according to executives on hand at a media briefing today in Detroit. TheCarConnection saw an early mockup of the two-door Cadillac ATS, as it's dubbed in concept form. That three-letter name hasn't been made...Read More»

With the 'cash for clunkers' Car Allowance Rebate System (CARS) scheme pushing sales up to near-pre-plunge levels, the scramble is on to take maximum advantage. So far, the early winner is the Ford Focus, nabbing crucial market share with every car traded in. General Motors is keenly aware of this...Read More»

With bankruptcy, a weak economy and an uncertain future to overcome, General Motors is nonetheless planning for success with its Chevrolet Cruze sedan. Built on the front-wheel drive Delta II platform, the Cruze won't likely see North American streets until 2010. But already Buick engineers are...Read More»