Advertising

Monopoly Millionaires Lets You Pass Go, Collect $200, And Save The Planet In A Virtual Toyota Prius
Monopoly Millionaires Lets You Pass Go, Collect $200, And Save The Planet In A Virtual Toyota Prius

Weary of pulling weeds on Farmville? Been around the block one too many times in Car Town? Need a new way to look busy in your cubicle without actually being busy? Look no further than Monopoly Millionaires -- now with special add-ins from Toyota. For the next 12 months, folks who play Monopoly...Read More»

Libido-driven used car ad. Image via Tosh.0
Used Cars And Women: You Know You're Not The First, But Do You Care?

Sex sells--it's an advertising mantra we've all heard and seen in practice. Today's entrant puts a bit of a creative spin on the sale of previously-owned cars. A used-car dealer in Strathroy, Ontario, Canada, is pitching its wares with a racy newspaper ad, pictured here, that compares used cars to...Read More»

Fast Five trailer playing at Car Town drive-in cinema
Car Town's Virtual World Offers Real-World Amenities -- Including Fast Five Movie Tickets

Last summer, we announced the launch of a new app on Facebook: Car Town. It was meant to be the gearhead's answer to Farmville and Petville and other social games that encourage obsessive-compulsive types to do repetitive chores in a virtual world while presumably ignoring their chores in this one...Read More»

Dodge 'Haiku For You' ad
UPDATED: Dodge's 'Haiku For You' Is The Worst Ad Of 2011 (So Far)

UPDATED: SEE BELOW After months of near-silence during its painful restructuring process, Chrysler began crawling back toward the world of advertising. Its first efforts -- one of which was dedicated to Burmese dissident Aung San Suu Kyi -- were not especially well received. Then came a few new...Read More»

Full Auto Brake with Pedestrian Detection  -  2011 Volvo S60
The New Volvo Hates Its Fans (But Loves Its Lawyers)

For years, Volvo was the redheaded stepchild of Ford Motor Company, and even before the recession hit in 2008, Ford had begun looking to find a new home for the Swedish marque. Though a foster parent was soon found in China, Ford's negotiations with Geely took a long time to resolve and undid much...Read More»

Chevy's 'Diamonds and Dreams' makeover in Granite, CA
Video: Chevy Builds Field Of Dreams In California -- Your Community Could Be Next

About a year ago, Chevrolet launched an online contest for communities across the U.S. The five grand prize winners of the "Building Diamonds and Dreams" competition would receive makeovers for their youth baseball fields, courtesy of Chevrolet and Scotts Company. The contest ended around July 30...Read More»

Entries in Saab's banner ad competition
Saab Wants You To Design The World's Best Banner Ad. Good Luck.

Nobody loves banner ads. They're often garish to the point of being offensive, and they take up space that could otherwise be used for news, reviews, syllogisms, or whatever the kids are into these days. Worst of all: they're not very effective for advertisers. But Saab hopes to change all that...Read More»

Screencap of Nissan Juke campaign with Sports Illustrated
Video: Nissan Pits New Juke Model Against Swimsuit Models (Get It?)

There are probably worse things than Nissan's latest ad campaign for the 2011 Juke -- Ebola, for example. Or pleated pants. Or Bieber Fever. Or...well, that's about it. It's a shame, because we've been blessed with a slew of good car commercials in recent weeks. The "Imported from Detroit" ad for...Read More»

2011 Ford Explorer
Ford Wants To Send You On The Adventure Of A Lifetime In A 2011 Explorer

Ready for some adventure? Ford certainly hopes so. Building on the social media success of its Fiesta Movement, Ford has launched the "Go. Do. Adventures" contest to promote the 2011 Ford Explorer. Just tell Ford about your dream adventure vacation, and if you're lucky, Scott Monty & Co. will...Read More»

Eminem in Chrysler's Super Bowl XLV ad
The Luv For Eminem's Detroit (Chrysler?) Ad: Bizarre & Wrong

Maybe it's just basic TV advertising 101: Commercials are too short to make a logical appeal, so they rely on emotion. Unfortunately, emotion often trumps both logic and reason. And the much-discussed, much-searched, 2-minute Super Bowl starring Eminem promoting Detroit's grit is a stunning example...Read More»

Screencap from Dodge 'Snowpocalypse' commercial
Ha! Dodge Laughs In The Face Of The Snowpocalypse

If you've been in Tahiti the past few months, consider yourself lucky, because those of us in North America have been subjected to a nonstop barrage of winter storms, snowpocalypses, snowtastrophes, and snowmageddons. No one has been spared -- not even Katie Couric. Almost worse than the snow and...Read More»

Eminem in Chrysler's Super Bowl XLV ad
So, Who Won The Super Bowl: Chrysler Or VW?

It's all anyone has talked about for at least two months: last night's knock-down, drag-out on the Fox network. With family, with friends, with strangers on the subway, we've debated who would win, who would lose, whose strategy would work, and whose would live in infamy. Hours later, we're still...Read More»

Tiny Darth Vader uses the force on a 2012 Volkswagen Passat
Video: VW Gears Up For Super Bowl XLV With Tiny Vader, Beetle Stampede

The season is upon us: giant rental flat-screen TVs, cheap beer, and every snack under the sun. The Super Bowl is coming. And so are its ads. We won't spoil the fun for you, but the first of the two ads below features a Darth Vader so small, Rick Moranis must feel like Andre the Giant. It's also so...Read More»

Hyundai's "Prepare to be Deprogrammed" ad campaign for Super Bowl XLV
Hyundai Puts On Tinfoil Hat, Exposes Compact Car Brainwashing

Have you ever heard of backmasking? Neither had we, but that's because we're not conspiracy theorists living in our mother's basement, and we never bought into the Beatles' White Album "Paul is dead" hoax. Hyundai's higher-ups, however, are a different story. The first, and most interesting, of two...Read More»

2011 Nissan Leaf electric car at NYC Marathon, Oct 2010, with Marathon CEO Mary Wittenberg
Nissan Sponsors Nashville's Version Of The Rock 'n' Roll Marathon

Many of you know about the Rock 'n' Roll Marathon, a nationwide series of events promoting health, headbanging, and Dodge's sporty lineup. But while Dodge sponsors the series as a whole, other companies often step in to sponsor individual runs. Case in point: Nissan, which has underwritten the Rock...Read More»

Animal Planet's Puppy Bowl
Subaru Prefers Puppy Bowl To Super Bowl & Offers Free Pet Treats On Facebook

There's a lot of chatter in marketing circles about the auto industry's return to Super Bowl advertising. Because the spots are so expensive -- around $3 million per 30-second ad -- this year's demand for airtime is seen as an indicator of strength in the automotive sector. But one of 2010's most...Read More»

Still from Honda's 'The Undying Dream'
Video: Honda's New Film, 'The Undying Dream', Plays Sundance

While much of America's attention this weekend was focused on a certain football game, for a handful of film buffs and car fans, the center of the known universe was the Sundance Film Festival. That's where Honda unveiled the latest short in its "Dream the Impossible" film series -- this one dubbed...Read More»

Screencap from Aston Martin's 'True Power Should Be Shared' film
Video: Aston Martin Launches 'True Power' Web Series To Hype The Rapide

With all the hullaboo from Detroit this week, we're a little behind on reporting news from the rest of the auto world. At the top of our catch-up list: Aston Martin, which has launched a web series to hype the 2011 Aston Martin Rapide. The series of videos -- which will eventually be joined into...Read More»

Bill Hader in a VW Academy commercial
Video: Volkswagen Harnesses The 'Hilarity' Of SNL For New 'VW Academy'

Everyone knows that Volkswagen is wrangling to become the world's largest automaker by 2018. We also know that the company has had trouble on the sales front, especially here in the U.S., where VW's numbers have been on the decline since the original Beetle's heyday in the 1970s. To counter that...Read More»