Pay Attention To That Buzz Below: Cadillac’s New Safety Alert Seat

March 31, 2012

With the proliferation of chimes and warning lights to alert drivers of potentially dangerous safety situations, it’s easy to understand the tendency to become somewhat complacent and ignore what these alerts are trying to prevent. Some drivers even turn off audible alerts, finding them too annoying.

Cruising along, listening to your favorite music, just getting into the groove of a regular commute, you might not see an impending threat until it’s too late to react. But with the new Cadillac Safety Alert Seat, your backside will get immediate notice, giving you adequate time to take precautionary measures.

2013 Cadillac XTS - Lane Departure Warning and Safety Alert Seat

2013 Cadillac XTS - Lane Departure Warning and Safety Alert Seat

What is it and how does it work? An innovative vibrating driver’s lower seat cushion, the Safety Alert Seat system, works in tandem with other visual alerts to focus the driver’s attention to potential crash threats while driving and parking.

The high-tech safety seat generates vibrations on either the left or the right side of the driver’s seat, corresponding with a perceived threat on either side of the car. Vibration on both left and right sides of the seat cushion mean there’s a potentially dangerous situation in either the front or rear of the vehicle.

The system uses cameras and sensors to sense the proximity of cars or objects and relay that information to a central computer, which then activates a warning, if necessary.

The Safety Alert Seat, an industry-first, will come bundled together in optional Driver Awareness and Driver Assist packages. The Driver Awareness package also features forward collision alert, lane departure warning, side blind zone alert and rear cross-traffic alert and will be available this spring on the all-new 2013 Cadillac XTS full-size luxury sedan. The Driver Assist package will be available in the fall, and adds adaptive cruise control, automatic collision preparation, and front and rear automatic braking systems.

Besides the 2013 XTS, the two packages will also be available in the 2013 Cadillac ATS small luxury sedan and the 2013 SRX crossover this fall.

No word yet on pricing for either package, but bundling together of high-tech safety features means you get what you pay for. And when it comes to protecting the family, it may very well be the best money you spend.


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