DriveSRT Shows Proper Way To Handle Fake Facebook Fan Page

August 10, 2011
2012 Chrysler 300 SRT8

2012 Chrysler 300 SRT8

There are two ways of handling sticky situations: the proper way and the brash overly-aggressive way. We are happy to report Chrysler's DriveSRT social media team has just shown us it knows how to handle such situations the proper way.

DriveSRT noticed what it deemed to be a fake SRT fan page on Facebook. Like any company, it wanted to make sure fans wouldn't be confused by an unofficial fan page. The team reached out to unofficial SRT fan page and informed the creators it is impressed with what they have done, and would like to find a way to clearly distinguish the page to prevent confusion amongst fans.

The owners of the unofficial fan page were very receptive to the DriveSRT team, and worked quickly to find a solution. The unofficial fan page changed its name to SRT Nation and created a new logo which is a very cool collage of its members' vehicles. SRT Nation also edited its description to make it clearer that it is not the official SRT fan page and provides a link to the DriveSRT page.

Fans on both the DriveSRT and SRT Nation fan pages have watched this entire process, and many of them have commented on how impressed they are with how the two communicated. One fan even went so far as to comment how much better the situation was handled than when Ford had a similar problem at one point.

We are impressed and happy to see the two communities were able to remedy the situation quickly and in a public manner that impressed fans. Here's hoping more situations like this will be resolved in a similar fashion in the future.

[DriveSRT and SRT Nation]

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