Tomorrow: Chevy Auctions 100th Anniversary 2012 Corvette To Fight Pediatric Cancer

April 8, 2011

It's hard to believe, but the brand known as Chevrolet (or sometimes, Chevy) was founded 100 years ago. Among the many things being done to mark the occasion, Chevrolet is auctioning off a special-edition 2012 Corvette Z06 at this Saturday's Barrett-Jackson auction in Palm Beach, with proceeds put toward the fight against pediatric cancer.

For the 2012 model year, Chevrolet has designed a special Centennial Edition package, much of which honors the memory of race car driver and company founder, Louis Chevrolet. The package features loads of special touches, like a 100th anniversary badge, stand-out red brake calipers, and, according to the press release below, "a graphic logo featuring an iconic image of Louis Chevrolet...on the B-pillars, the center caps of the wheels, and the center of the steering wheel."

The Centennial Edition package will be available on all 2012 Corvette models. Chevy has donated the 100th of those models -- bearing the VIN: #00100 -- to this week's Barrett-Jackson auction in Palm Beach, Florida. Proceeds from the sale will go directly to the Austin Hatcher Foundation for Pediatric Cancer, which offers treatment and support for pediatric cancer patients and their families. The lot number for this unique ride is 654.1, and the auction will be broadcast live on the SPEED network Saturday night.

In addition to getting a new car and the satisfaction of knowing that they've made a huge contribution to charity, the auction winner will also score a turn in the Corvette Engine Build Experience program. And he or she will have the option of picking up the special-edition ride from the National Corvette Museum in Bowling Green, Kentucky.

For a closer look at the Centennial Edition 2012 Corvette, check out the clip below. For auction junkies, we've pasted a press release from the Austin Hatcher Foundation further down the page.

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April 7th, 2011

Chevrolet, founded by a racing pioneer 100 years ago, celebrates its performance heritage with the 2012 Chevrolet Centennial Edition Corvette, which features a sleek black color scheme, unique design elements and Corvette’s trademark sports car technology.

The 2012 Centennial Edition package will be available on all Corvette models – including Grand Sport, Z06 and ZR1 – starting this summer.

In a very special gesture, Chevrolet chooses to debut the Centennial Edition Corvette at the Barrett-Jackson car auction in West Palm Beach, Fla., on Saturday night. The manufacturer will auction a Corvette Z06 Centennial Edition with proceeds going to the Austin Hatcher Foundation for Pediatric Cancer, the official charity of the American Le Mans Series presented by Tequila Patrón.

This foundation supporting children and families dealing with cancer is a key partner with the American Le Mans Series, in which Corvette Racing is an integral participant.

“The Austin Hatcher Foundation is honored to be a part of Chevrolet’s 100th anniversary celebration” said Dr. James M. Osborn, co-founder and Chairman of the Board at the Austin Hatcher Foundation, “and we look forward to using this generous donation to make a difference in the lives of pediatric cancer patients and their families.”

The model will be the 100th 2012 Corvette off the assembly line with a vehicle identification number ending in “00100.”  The sale of the car, lot number 654.1, will air live on SPEED in primetime. Lot details can be found online through the Barrett-Jackson Web site.

The special Centennial Corvette package was inspired by Chevrolet’s racing-bred foundation, which continues with Corvette’s international racing excellence and production sports car prominence.

“Racing and performance are the roots of Chevrolet, a tradition carried forward today by Corvette,” said Rick Scheidt, vice president of Chevrolet marketing. “The Centennial Edition not only celebrates our 100 years, it once again pushes Corvette forward for a new generation of sports car fans.”

The Chevrolet Centennial Edition Corvette expresses racing heritage, but does so with a sleek, modern, even sinister-looking appearance. The Centennial Edition package comes exclusively in Carbon Flash Metallic, with satin-black graphics and unique Centennial Satin Black wheels and red brake calipers. The wheels are constructed of lightweight cast-spun aluminum and include a thin red outline around the perimeter of its surface on the Z06. The wheels are specific to the respective Corvette models, including 18-inch/19-inch for Coupe, Convertible and Grand Sport; and 19-inch/20-inch for Z06 and ZR1.

Magnetic Selective Ride Control, the world’s fastest-reacting suspension and a technology advance initiated by Corvette, is included on all Chevrolet Centennial Edition Corvette models.

The Centennial Edition also features special badges that signify Chevrolet’s racing history. A graphic logo featuring an iconic image of Louis Chevrolet appears on the B-pillars, the center caps of the wheels, and the center of the steering wheel. The seat headrests also carry an embossed centennial logo.

Aficionados will note one other small detail: The historic crossed flags badge contains a small adaptation, with “100” in place of the traditional fleur-de-lis symbol, only for the Centennial Edition.

The exterior color scheme is reinforced inside the car, with the Ebony leather-wrapped instrument panel and doors complimented by red stitching also on the steering wheel, seats, console and shifter. The seats feature microfiber suede accents on seats, steering wheel, shifter and armrests, which were first used on the 2011 Z06 Carbon Limited Edition.

The Chevrolet Centennial Edition will be available on all Corvette models via order code ZLC. Pricing will be released this summer prior to the start of availability.

“Louis Chevrolet was a fearless racing pioneer who also designed our first car,” Scheidt said. “Corvette is a natural fit to honor that legacy, while creating a compelling new package for sports car drivers.”

The 2012 Chevrolet Centennial Edition Corvette Z06 (VIN 100) to be auctioned is based on the production 3LZ model with the Z07 performance package, new Z06 carbon fiber hood and CFZ carbon fiber package, which includes:

• Bose premium sound system, with one-year XM subscription, navigation  and USB
• Bluetooth hands-free phone connectivity
• Power-adjustable and heated seats
• Memory package, home remote, Head Up Display and power-telescoping steering wheel
• The Custom Leather Wrapped Interior Package, with leather-wrapped upper instrument panels, upper door trim panels and console storage cover and red contrasting stitching
• Z07 performance package, including Brembo ceramic brakes, Magnetic Ride Control and 19-inch/20-inch wheels and Michelin tires
• CFZ package includes carbon fiber rockers, front splitter and roof
• New Carbon Fiber raised hood option for Z06, which was introduced on the 2011 Z06 Carbon Edition.

Before being auctioned, this special-edition vehicle will be featured in the Chevrolet 100th Anniversary display within the GM booth from today through Saturday. Chevrolet will be utilizing a new social media technology called TimeSplice, which will enable guests to take a stop action photograph of themselves with the vehicle and immediately share it with friends via text, email, Twitter or Facebook.

The winning bidder will also receive the Corvette Engine Build Experience program – which allows Z06 or ZR1 buyers to build their own engine alongside expert technicians – as well as the opportunity to take delivery of the car at the National Corvette Museum, in Bowling Green, Ky.

The American Le Mans Series presented by Tequila Patrón heads west for its next round – the Tequila Patrón American Le Mans Series at Long Beach on Saturday, April 16. The race will be shown live and in its entirety on in the United States and internationally on starting at 7:15 p.m. ET. ESPN2 will provide television coverage from 5 to 7 p.m. ET on Sunday, April 17. Visit the American Le Mans Series` schedule page for information on tickets and area accommodations.


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