Friends With Benefits? Mitsubishi Offers One Facebook Pal A Trip To Japan

August 30, 2010
2011 Mitsubishi Outlander Sport

2011 Mitsubishi Outlander Sport

Some of us have been fortunate enough to travel to Japan and see the Tokyo Auto Show in person. Others have had to make do with our formidable powers of imagination and hunks of wasabi from Super Asia Buffet II's subpar sushi bar. But now, we too could have a shot at visiting the Far East, thanks to a new contest sponsored by Mitsubishi.

The gist of the contest is pretty simple -- in fact, it's more of a sweepstakes than a real "contest", since you're not required to do anything other than "like" Mitsubishi's Facebook page and enter some basic info, like your name and email address. Then, you'll be entered into a drawing for the grand prize: a six-night trip to Tokyo, including airfare, hotel, spending dough, a tour of Mitsubishi headquarters, and many long looks at the 2011 Outlander Sport.

There are weekly prizes, too -- though you'll need to keep entering to have a shot at those. They range from a $500 gas card to a 16 gig Apple iPad. Not too shabby, as door prizes go. (There's full list of the drawing schedule on Mitsubishi's Facebook page.)

Almost as good as all that loot is the press release that Mitsubishi PR staffers put together to announce the sweepstakes (see below). Apart from referring to Japan as "exotic" and the "Land of the Rising Sun" -- which sounds retro and cliched at best -- the title kicks off with, "Friends with Benefits". We get the Facebook/friend pun they're going for here, but did they really mean to imply what they're implying? Mitsubishi should maybe proof things more carefully, unless they want to get a reputation.

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Friends with Benefits: Join Mitsubishi's Facebook Fan Page for a Chance to Win a Trip to Japan

Mon, Aug 16, 2010 - CYPRESS, California - One lucky contestant may be a mouse click away from winning an unforgettable free trip for two to Mitsubishi's exotic homeland of Japan.

To mark the launch of the all-new 2011 Outlander Sport compact crossover, Mitsubishi Motors North America, Inc., (MMNA) is launching "Win a Trip to Japan and Preview the All-New Outlander Sport Sweepstakes."

Simply log on to Facebook and visit Mitsubishi's fan page - - to enter for a chance to win a once-in-a-lifetime 6-night trip for two including roundtrip airfare and deluxe accommodations to the Land of the Rising Sun. The trip includes pickup from the airport in the new Outlander Sport, a visit to Mitsubishi's headquarters, a daylong tour of Tokyo, roundtrip tickets to ride the bullet train between Tokyo and Kyoto and $1500 spending money.

In addition to the Grand Prize trip for two to Japan, there will be other excellent gifts awarded to kick off the debut of Mitsubishi's all-new stylish and fuel-efficient Outlander Sport compact crossover vehicle. Among the cool prizes are:

August 16 -- Sweepstakes begins
August 30 --  $500 Gas Card
September 6 -- Flip Slide HD Cam w/Underwater Case
September 9 -- Nikon D300 10.2 MP Digital SLR Camera
September 20 -- Apple 16GB iPad
September 27 -- Last Day to Enter for Grand Prize
October 8 -- Winner selection begins

To increase your chances of winning, simply return to the Mitsubishi Facebook fan page every week from the official start of the Sweepstakes on August 16 and fill out the quick entry form again (maximum 1 per week or six total). Be sure to sign up for the automated weekly reminders - each entry is another shot at winning the Grand Prize trip for two to Japan.

The all-new Mitsubishi Outlander Sport is an affordably-priced, 5-passenger compact crossover vehicle that achieves an impressive 31 mpg (hwy). Standard features include FUSE hands-free calling and voice-activated audio controls and fuel-saving electric power steering, along with available amenities including a large panoramic glass roof with LED mood lighting, a high-tech continuously-variable transmission (CVT) and a 40GB navigation system with real-time traffic info and storage for up to 3,000 songs.

Win a Trip to Japan Sweepstakes is open to legal residents of the 50 United States (D.C.), 21 years and older with a valid driver's license. For more information, please visit


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