Ford CEO Rules Out Ka And Ranger For U.S.

November 9, 2009

For many years Ford’s sales performance in the United States has been linked closely with its top-selling pickup truck and SUV lines, but with demand for such vehicles continuing to slide the Blue Oval has acknowledged that its future lineup will have to feature much more small cars.

Unfortunately, this future lineup won’t include the ultra-funky Ka minicar, which we all hoped would eventually make its way across from Europe and into local Ford showrooms as the brand’s new entry-level model.

The information comes straight from Ford CEO Alan Mulally who, despite being a fan of the Ka, deemed it too small for North American tastes.

"Our view is that Fiesta is about the smallest vehicle that we think will be a real success in the United States," Mulally explained.

Interestingly, a model that the Ka shares a platform with and is slighter bigger than, the Fiat 500 minicar, will be coming to North America late next year.

2010 ford ranger pickup 003

2010 ford ranger pickup 003

Enlarge Photo

We’ll also be missing out on Ford’s global Ranger pickup truck, despite production of the American Ranger scheduled to end in 2011. The global Ranger was developed in Australia and made its world debut at the 2009 Geneva Motor Show back in March.

[Automotive News, sub req’d]

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