General Motors first revealed the production version of the 2011 Chevrolet Volt in September of 2008 and ever since the original unveiling the car has appeared in the same silver exterior with an emerald hue. This will be the color of first batch of production Volts but now GM needs a name for it.
Starting today, GM is launching an online contest that asks for color name suggestions, with three finalists to be flown to Los Angeles this December to compete for a final chance to be among the first to test-drive a pre-production Volt.
The contest will award three finalists and a guest roundtrip airfare to Los Angeles, two nights standard hotel accommodations, a $400 gift card and admission to the 2009 Los Angeles Auto Show on December 2, 2009. The winner will be announced by GM on December 1 and be given the opportunity to test-drive the pre-production Volt.
Entrants can submit their color name at www.chevroletvoltage.com from November 4 onwards. GM will choose three finalists among all the entries, based equally on originality, creativity, and the ability to capture the innovation and spirit of the Volt. Then, from November 16, consumers will be able to vote in a final winner.
Contestants can enter multiple name recommendations. In the event more than one entrant submits the same color name, the entrant who submitted that color name first will be picked for that particular name.
The silver exterior with an emerald hue will be available exclusively on the Volt. Other color options will include Black, Silver Ice Metallic, Cyber Gray Metallic, Crystal Red Metallic and a premium White Diamond Tri-Coat. Production for the Volt is expected to start in late 2010.