High Gear Media Goes Green

February 4, 2009
It's a busy year so far at High Gear Media--and 2009 rolls along this month with major news from our company on new sites and new milestones.

There's great news from TheCarConnection.com, our flagship reviews and news site. Thanks to our new review format, a new architecture and our longtime fans, TCC saw 1 million visitors last month, making us more widely read online than venerable titles like AutoWeek, Automobile and Road & Track.

Adding to the growth, our reviews are now the core of the new Yahoo! Autos car-review section, bringing another 5 million readers along with them.You'll also see our reviews on top content sites like AutoTrader, Oodle.com and Glam Media's Brash.com.

Over at TheCarConnection.com's blog, we've welcomed Richard Read as a regular contributor. Richard maintains our New Orleans desk and spends his blogging hours figuring out why kids in carseats are more popular than old guys changing their oil.

High Gear Media is more than TCC, though. We're a network of in-market Web sites catering to brands, lifestyles and segments. And this month and next, we're launching 25 new Web sites to give you more in-depth coverage of the cars you're researching and buying.

To go along with our musclecar group--MustangBlog.com, ChallengerBlog.com and CamaroBlog.com--we're adding a green-car group. Edited by the inimitable John Voelcker (you've read his writing on HybridCars, and maybe even in magazines like This Old House), our AllAboutPrius.com site and a new one, GreenCarReports.com, will keep you informed whether you're shopping for the new Toyota hybrid, clean diesels, electric vehicles and E-REVs like the 2011 Chevrolet Volt and Chrysler 200C EV.

We've also launched AllCarsElectric.com on the High Gear Media network. Editor Lyle Dennis is known to those of you who follow the Chevy Volt--he's also the founder of GM-Volt.com, the site that gets credit for pushing GM's E-REV vehicle into the spotlight. AllCarsElectric will focus on the battery-driven revolution, one volt at a time.

We're also relaunching our existing sites in the coming weeks with updated looks and new features. TCC blogger Colin Mathews is the new go-to guy for the refreshed ChevroletReports.com, and Detroiter Rex Roy takes over as the editor in chief for FordReports.com. We also want to welcome Matthew de Paula, formerly of ForbesAutos.com, who now blogs for us on HondaReports.com.

There's much more to come, including sites devoted to family cars, small cars, and cars from Audi, Nissan and more. If you want to write for one of our new Web sites, send us an email at iwanttowrite @ highgearmedia (dot) com.

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