The Auto Show Debut You Might Miss: Zastava's New Florida!

March 10, 2008
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We can almost hear the faint chorus of "We Are the World"--even though Americans aren't held in high regard in Belgrade these days, our colleagues at Zastava Automobili were kind enough to send TheCarConnection greetings from the capital of the Serbian auto industry.

In case you haven't kept up with Zastava since the regrettable Yugo fiasco ended in the 1990s, here's the latest on the new Florida TDC diesel, due to make its debut this week at the Belgrade Auto Show on March 13th. According to Zastava, the new vehicle is among "the most efficient automobiles in the world." It also notes that Autocar drove the diesel and liked it better than Ford's Fiesta diesel. At 6000 Euros, it's not much more expensive than a week's stay at the Browns' Lane hotel in London, so we can see why the Brits are swayed ever so slightly.

We remain unconvinced, but grateful for the reach-out by our fifth-favorite Serbians (after Monica Seles, Novak Djokovic, Jelena Jankovic and Anna Ivanovic). Sadly, we're still not getting Zastavas Stateside, but you can read all about the fantabulous world of Zastava cars at their Web site, And if you have time, check out this YouTube video of one animation artist's Yugo obsession and extreme amounts of free time:

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