Toyota, In Pricing Spree, Tags FJ, Corolla and Matrix

January 25, 2008
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Toyota’s set the prices of three of its new models before they go on sale in February.

First up is the new Corolla sedan, which we said “for someone moving out of an older Corolla or almost any other small car, these much-improved new ones should be highly satisfying,” the new base price starts at $15,910, including destination fees of $660. Five trim levels will be offered, as well as two engines, a 132-hp 1.8-liter four and a 158-hp, 2.4-liter four. The fetching-est Corolla XRS starts from $20,610 when outfitted with an automatic transmission.

The Matrix crossover returns alongside the new Corolla. road-tested it as well: “We like this new Matrix better than the old one, primarily for its easier-on-the-eye exterior, upgraded interior, available 2.4-liter engine and (for those in northern climes) optional AWD,” Gary Witzenburg said. It’s available in three trim levels, with one of two engines, and with optional all-wheel drive. The new Matrix starts from $16,850, with prices rising to $22,510 including destination.

Lastly, a special edition of the FJ Cruiser, the Trail Teams Edition, goes on sale next month. A four-wheel-drive model, the Trail Teams FJ gets the SUV’s first monotone white paint job, accented with black trim, mirrors, grille surrounds, and mirrors. Inside, the Trail Teams version gets a leather-trimmed steering wheel, white door trim, a six-CD changer and 12- and 115-volt power outlets, along with BF Goodrich off-road tires, 16-inch alloy wheels, a new exhaust system, auxiliary lights and skid plates. It’s priced as a package costing $4755 over the roughly $24,000 base price of the standard FJ Cruiser.

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