The Week in Reverse

August 5, 2005

When you pair up Lee Iacocca and Snoop Doggy Dogg in a TV commercial, hilarity is sure to ensue. And we're not just talking about Snoop's back-to-prep-school argyle sweater!

Those fun-loving Zetsches know how to throw a party-but what self-respecting high school student would hide in a closet to avoid getting a ticket?

An alert reader brought us up to date on the backpedaling that has ensued since a Canadian PR flack called southern auto workers "illiterate" (now a denied catchphrase. Think the NYTimes' Krugman will print a retraction? Nope, we're not holding our breath either.

The Toyota juggernaut is planning even more hybrids and more new models. We're guessing pedal cars and a $300,000 Bentley fighter are next.

Saturn's new crossover will be called the Outlook. Users of the same Microsoft product - please, keep the screaming and writhing to a minimum.

Employee discounts are still on, at least through Labor Day. All those pull-ahead sales could mean flat sales in fall - and, you guessed it, a return to hefty rebates and incentives.

Ford is finally ready to let go of the Excursion. Clever pundits realize the stretch Expedition on the way will a) help boost sales of the nameplate for PR reasons, b) be not much smaller than the Excursion itself, and c) will just make Dan Becker and the rest of the Sierra Club crowd froth even more. And that's entertainment!

Oh, and if you harbored any notion that Jessica Simpson, Burt Reynolds and Johnny Knoxville might be too much for Willie Nelson to gamely save, you're right. (Shorthand review: "This flick is a car wreck with boobs." And that's CNN!)

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