2018 Kia Soul vs. Its Competition

2018 Kia Soul
Andrew Ganz Andrew Ganz Senior Editor

The Honda HR-V sports the same practicality as the Soul, but starts at more than $20,000 for a base model.

The Soul's closest rival may be the Jeep Renegade, which sports a similarly quirky exterior style.

Like the Renegade, the Soul can be more expensive in a hurry, but unlike the Jeep, the Kia can't be fitted with all-wheel drive.

The Mini Cooper Countryman is another fun wagon, but can easily crest $30,000 for top models.

The Fiat 500L has an attractive price tag like the Soul, but that may be the only attractive thing on that car.

The Hyundai Veloster will skip the 2018 model year and return in 2019 with a new body, new powertrains, and new performance models.

2018 Kia Soul2018 Kia Soul
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2018 Honda HR-V2018 Honda HR-V
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2018 Jeep Renegade2018 Jeep Renegade
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2018 Mini Countryman 2018 MINI Countryman
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2018 Fiat 500L2018 FIAT 500L
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2017 Hyundai Veloster Turbo2017 Hyundai Veloster
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Quick Specs
The 2018 Kia Soul puts style ahead of safety features and turbo power.
The 2018 Honda HR-V blends great rear-seat flexibility and gas mileage, but it’s slow.
The 2018 Jeep Renegade mounts a spirited defense of its brand bona fides, but delivers a less convincing impression of a great economy car.
The 2018 Mini Countryman has a new plug-in hybrid system but the mission is the same: Big Mini crossover with a bigger audience.
The 2018 Fiat 500L has received a handful of interior and infotainment upgrades, but it's subpar in several aspects and remains among our lowest-rated cars.
The 2017 Hyundai Veloster is a economy-car cake pop: it sounds like too much, but its hatchback sensibility really does taste better dipped in a layer of quirk.
MSRP From     
Gas Mileage     
24 MPG City / 31 MPG Hwy25 MPG City / 34 MPG Hwy21 MPG City / 31 MPG Hwy20 MPG City / 34 MPG Hwy22 MPG City / 30 MPG Hwy25 MPG City / 35 MPG Hwy
Regular Unleaded I-4Regular Unleaded I-4Intercooled Turbo Premium Unleaded I-4Intercooled Turbo Premium Unleaded I-3Intercooled Turbo Premium Unleaded I-4Regular Unleaded I-4
EPA Class     
Small Station WagonsSmall Station WagonsSmall SUV 2WDMidsize CarsSmall Station WagonsCompact Cars
Style Name     
Base ManualLX 2WD ManualSport FWD *Ltd Avail*Cooper FWDPop HatchManual
Front Wheel DriveFront Wheel DriveFront Wheel DriveFront Wheel DriveFront Wheel DriveFront Wheel Drive
Passenger Capacity     
Passenger Doors     
Body Style     
HatchbackSport UtilitySport UtilitySport UtilityHatchbackHatchback
Manual w/ODManual w/ODManual w/ODManual w/ODAutomatic w/ODManual w/OD
Detailed Spec Comparison
 2018 Kia Soul vs. 2018 Honda HR-V2018 Kia Soul vs. 2018 Jeep Renegade2018 Kia Soul vs. 2018 MINI Countryman2018 Kia Soul vs. 2018 FIAT 500L2018 Kia Soul vs. 2017 Hyundai Veloster