2023 Kia Niro vs. Its Competition

2023 Kia Niro (Korea spec)
Robert Duffer Robert Duffer Senior Editor

The Niro and its three electrified powertrains formerly squared off against the related Hyundai Ioniq, but Hyundai dropped the Ioniq EV with the launch of the larger Ioniq 5, and Kia kept the Niro EV despite launching the Kia EV6.

Isn’t it Ioniq, doncha think? Hyundai also sells the Kona gas model and Kona EV small electric crossover with 258 miles of range, though its availability is limited.

The Honda Insight hybrid sedan could do a disappearing act at any time, but its Civic-like style and 52 mpg combined make it a compelling alternative to the Toyota Prius, a modern classic 20+ years in the running.

The outlier here is the 2022 Toyota RAV4 crossover, which sacrifices little and gains much efficiency in hybrid and Prime plug-in hybrid variants, if you can get one.

2023 Kia Niro (Korea spec)2023 Kia Niro
2022 Honda Insight2022 Honda InsightGet Your Price2022 Hyundai Ioniq Hybrid2022 Hyundai Ioniq2022 Hyundai Kona Electric2022 Hyundai Kona Electric2022 Toyota Prius Nightshade2022 Toyota PriusGet Your Price2022 Toyota RAV42022 Toyota RAV4Get Your Price
Quick Specs
With its three electrified powertrains and urban proportions, the 2023 Kia Niro lacks a direct competitor.
With an impressive safety feature set and upscale cabin feel and mileage over 50 mpg, the 2022 Honda Insight is more than a commuter car.
The 2022 Hyundai Ioniq family offers efficiency leadership to rival the Prius family, without the gawky looks.
The Kona Electric is an excellent and affordable EV alternative, but Hyundai limits its availability to select coastal states.
The 2022 Toyota Prius is no longer at the technology leading edge, but it provides all the right numbers for cost-conscious commuters.
The 2022 Toyota RAV4 lives up to its meat-and-potatoes hype, but the Prime serves up green-car red meat.
MSRP From     
Coming Soon$25,760$23,600$34,000$25,075$26,975
Gas Mileage     
Coming Soon MPG City / Coming Soon MPG Hwy51 MPG City / 49 MPG Hwy54 MPG City / 60 MPG HwyComing Soon MPG City / Coming Soon MPG Hwy51 MPG City / 53 MPG Hwy25 MPG City / 38 MPG Hwy
N/AGas/Electric I-4Gas/Electric I-4ElectricGas/Electric I-4Regular Unleaded I-4
EPA Class     
N/AMidsize CarsLarge CarsSmall SUV 2WDMidsize CarsSmall SUV 2WD
Style Name     
N/AFront Wheel DriveFront Wheel DriveFront Wheel DriveFront Wheel DriveFront Wheel Drive
Passenger Capacity     
Passenger Doors     
Body Style     
N/ASedanHatchbackSport UtilityHatchbackSport Utility
N/ACVT w/ODAuto-Shift Manual w/ODAutomaticCVT w/ODAutomatic w/OD
Detailed Spec Comparison
 2023 Kia Niro vs. 2022 Honda Insight2023 Kia Niro vs. 2022 Hyundai Ioniq2023 Kia Niro vs. 2022 Hyundai Kona Electric2023 Kia Niro vs. 2022 Toyota Prius2023 Kia Niro vs. 2022 Toyota RAV4