The Genesis G90 aims to take on some heavy hitters.
The big German sellers are in the same size class, but it's hard to think of someone stepping down from the BMW 7-Series or the Mercedes-Benz S-Class into a G90 if they're at all brand-snobbish--and the same holds true for the Audi A8, which may have some great tech features, such as its Google Earth maps, but its look isn't so distinct.
Elsewhere, it comes close to Japanese luxury marques.
In several decades of building the Lexus brand with standalone dealerships and products that really take on the German stalwarts, Lexus has an enviable reputation with its LS, which is, like the G90, a little cool to the touch and disengaged from the driving experience.
And while not quite as large, Infiniti's extended-wheelbase Q70 makes a decent competitor, although it too is somewhat more driver-focused.
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 2017 Genesis G90Browse Used Listings |  2017 Audi A8Browse Used Listings |  2017 BMW 7-SeriesBrowse Used Listings |  2017 Cadillac CT6Browse Used Listings |  2017 Mercedes-Benz S ClassBrowse Used Listings |
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| Quick Specs | ||||
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Powerful, spacious, and luxurious, the 2017 Genesis G90 kicks off Hyundai's new luxury brand in style. |
For 2017, Audi's keeping the A8 simple: two engines, one wheelbase, one classy ride. |
The 2017 BMW 7-Series has a deceivingly conservative wrapper for its radically reengineered underpinnings and tech-centric cabin. |
The 2017 Cadillac CT6 has a spare, light appeal that runs counter to its German rivals; with a starting price in the $50,000s, it's a great value, too. |
The Mercedes-Benz S-Class lineup is more diverse than it's ever been and is still the benchmark by which all full-size luxury cars should be measured. |
| MSRP From | ||||
| $68,100 | N/A | $81,500 | $53,795 | $96,600 |
| Gas Mileage | ||||
| 15 MPG City / 24 MPG Hwy | 13 MPG City / 29 MPG Hwy | 18 MPG City / 30 MPG Hwy | 13 MPG City / 26 MPG Hwy | |
| Engine | ||||
| Twin Turbo Premium Unleaded V-6 | N/A | Intercooled Turbo Premium Unleaded I-6 | Turbocharged Gas I4 | Twin Turbo Gas/Electric V-6 |
| EPA Class | ||||
| Large Cars | N/A | Large Cars | Large Cars | Large Cars |
| Style Name | ||||
| 3.3T Premium RWD | N/A | 740i Sedan | 4-Door Sedan 2.0L Turbo RWD | S 550e Plug-In Hybrid Sedan |
| Drivetrain | ||||
| Rear Wheel Drive | N/A | Rear Wheel Drive | Rear Wheel Drive | Rear Wheel Drive |
| Passenger Capacity | ||||
| 5 | N/A | 5 | 5 | 5 |
| Passenger Doors | ||||
| N/A | N/A | N/A | 4 | N/A |
| Body Style | ||||
| Sedan | N/A | Sedan | Sedan | Sedan |
| Transmission | ||||
| Automatic w/OD | N/A | Automatic w/OD | Automatic | Automatic w/OD |
| Detailed Spec Comparison | ||||
| 2017 Genesis G90 vs. 2017 Audi A8 | 2017 Genesis G90 vs. 2017 BMW 7-Series | 2017 Genesis G90 vs. 2017 Cadillac CT6 | 2017 Genesis G90 vs. 2017 Mercedes-Benz S Class | |
