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2009 Hyundai Genesis, KBB Professional Review

KBB Editors' Overview After entering the U.S. market with an inexpensive (some might say cheap) subcompact car more than 20 years ago, Hyundai has continued a climb upscale. Now the brand is taking its most ambitious step in that direction ever with the introduction of the Hyundai Genesis, a luxury sedan with the amenities of vehicles costing thousands of dollars more. Though intended to compete against the likes of the Chrysler 300C, Lexus ES 350 and the Pontiac G8, the new Genesis actually... Read More

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Hyundai has targeted BMW as a benchmark, but the real competition for the Genesis is from Japan—from the likes of the Infiniti M35/45 and Lexus GS 350/460—and also from Chrysler and GM, with the 300C and G8, respectively. According to initial reports, the Genesis doesn’t deliver the edgy handling response and communicative steering that characterizes the M35/45, or the flawless execution of the details that the GS flaunts, but against the American-brand sport sedans, the Genesis is a compelling alternative. Versus either the 300C or the G8, the Genesis sells for a similar price but offers a more spacious interior and a wide range of standard features. Dealership service is another issue; although Hyundai says that it will have a dedicated area and specially trained salespeople for the Genesis at each of its U.S. dealerships, it competes with several luxury brands that offer far greater depth of service at their dealerships.

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See the Hyundai Genesis in Other Years:

2010 | 2009

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