2003 Lincoln Aviator Professional Cars.com Review

Source: Cars.com

Transfiguration: To alter the outward appearance. -- The American Heritage College Dictionary. The auto industry has long had a quietly spoken, similar term. Rebadging: To take one car, fool around slightly with its exterior, give it a different model name, and foist it on the public as today's newest Ford/Dodge/Chevrolet/what have you. -- Royal Newton Ford. Rebadging was a bad thing, and car companies, particularly the Big Three, suffered for it as the public caught on. It's still going on... Read More

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