The Buick Verano may be kin with the Chevy Cruze, but there's enough daylight between its more comely sheetmetal and the Cruze's relentlessly conservative lines to give the Buick breathing room.
The distinctions in exterior and interior styling tend to make the Verano look like a larger car than it is, or than the Cruze. It's all in some well-conceived details that underplay to the Verano's long roofline. The grille and headlamps are atypically small for GM as of late, but still cleanly faired into the Verano's sculpted nose. It's a handsome look that's just generic enough to woo new buyers to Buick.
It's not without some foibles. There's more bright metallic trim here than need be--it's a given these days, when even German cars are applying it in liberal doses. The bright veins that angle around the rear corners and angle downward toward the center in back are pretty and subtle. But those "ventiports?" The Verano's front fenders don't need them. Where's the delete button when you need it?
Spotting the new Verano Turbo will mean hunting down its dual exhausts and its small trunklid spoiler. No mesh grille inserts are applied, no faux carbon fiber is peeled or stuck to it. It's way against type--but so refreshing, if you've ever lost yourself in a parking lot of pimped-alike R or M or Q cars.
The Verano's look inside is quite swoopy and radical for a Buick, with beautiful two-tone themes and a high sill line that wraps around from the top of the doors all the way through the far front of the dash top. Door trim carries through the broad arcs of the dash, and matte-metallic trim looks classy, not garish, here. The small windows at the front of the front doors fit in stylistically, and help with visibility, too.