Last year, base prices started at just under $44,000 for the Range Rover Evoque five-door and $45,000 for the three-door. This year, a new model takes the Pure spot in the range, shedding the panoramic glass roof for a solid aluminum panel and a lower starting price of just $41,995, while the other models hold steady on price as features grow
New features for 2013 include automated parking assist, off-road navigation, wider availability of the contrast-color roof option, and a new wheel finish on Prestige models.
Packaging its trim lines as themes keeps with the Evoque's premium design statement, and the three core types are Pure, Prestige, and Dynamic, though Pure now comes in three grades.These themes govern the look and material of the interior, while options and features are primarily a la carte.
The new lower-cost entry-level Pure does away with the panoramic glass roof common to the rest of the range, while the cabin does away with some of the leather for a mix of genuine leather and Dinamica synthetic suede. Standard features like cruise control, climate control, auto-dimming rearview mirror, ambient lighting, six-way power driver seat, and four-way power front passenger seat are included.
Prestige models get exclusive 19-inch wheels, metallic trim details, and an extensive leather treatment throughout the cabin, with twin-needle stitching detail. Genuine wood and metal finishes complete the look of the luxury-themed two-tone contrasting style.
Dynamic models go for a sportier look, with unique bumpers, side sills, grille, and tailpipes, plus 19-inch wheels. Contrasting roof and spoiler color options offset the sport-themed, darker interior accented with slashes of brighter colors. Perforated leather seats and sports detailing finish the look.
A wide array of convenient and high-tech options can also quickly inflate the bottom line, including: Surround Camera System for 360-degree views; adaptive/auto-dimming headlights; heated windshield, seats, and steering wheel; Smart Key passive keyless entry and start; powered liftgate; hard drive navigation; Bluetooth with audio streaming capability; an 825-Watt Meridian surround sound system; rear-seat entertainment with 8-inch screens and wireless headphones; and satellite radio.