Base SE models still include quite a bit more than mainstream mid-size sedans--which makes up somewhat for the higher price of entry. They include a power driver's seat, cruise control, air conditioning, and a six-speaker sound system. The next trim up, the Taurus SEL includes automatic climate control, satellite radio, Sync for voice-command Bluetooth/USB connectivity, and a leather-wrapped steering wheel.
Limited and SHO models mark out the top of the line. The Limited adds 19-inch wheels, keyless ignition, ambient interior lighting, parking sensors, leather upholstery, MyFord Touch, and a garage-door opener. In addition to its stronger powertrain and performance- and appearance-oriented improvements, the SHO gets all that's included in the Limited plus extra touches like special suede-like seat inserts and HID xenon headlamps.
Models with MyFord Touch also include an upgraded Sony sound system. The voice- and touch-screen-based system interfaces with Bluetooth and USB devices as well as vehicle functions, and includes a second, configurable set of displays in the gauge cluster. Below MyFord Touch, the center stack now moves to capacitative controls—relying on a touch of the finger rather than a real button. However the hazard switch is a real button, just under the screen.
For those willing to spend a little extra on options, the 2013 Taurus can be outfitted with all the tech of a German sport sedan. Items include a new heated steering wheel, multicontour seats with Active Motion, Intelligent Access with push-button start, auto high beams, rain-sensing wipers, a rearview camera system, and a power rear sunshade. And for those who do a lot of parallel parking in urban areas, the Intuitive Park Assist feature remains another standout convenience.
All said, the Taurus can get a bit pricey, however. You'll have to pass the $30k barrier to get MyFord Touch, and to take advantage of all that's offered, you might want the Limited, which can top $40k with options. The entry price for the SHO is $39,995, including destination, and a well-optioned SHO can still land well above $45k.