When talking about features in the 2010 Rolls-Royce Phantom lineup, Edmunds finds that “the ultra-luxury competition may offer more high-tech gizmos and a greater sense of the contemporary, [but] the Rolls-Royce Phantom features an undeniable old-world charm and much-larger-than-life presence.”
The sheer number of dazzling options and finishes, along with Rolls-Royce’s willingness to accessorize it in almost any way imaginable—from turning the glove box into a humidor, to modifying the body for added luggage space to the trunk and to buffing the Ecstasy ornament with 24-carat gold—is what differentiates the Phantom from the competition.
Motor Trend makes note of its choices for top five details: 1) “Winged Spirit of Ecstasy retracts into the grille when you shut off the engine.” 2) “Twin umbrellas deploy from the front door opening.” 3) “Forget something as vulgar as a tachometer. The Phantom has a Power Reserve gauge instead.” 4) “Rear ashtrays, beautifully cast of metal, resemble organ pipes.” 5) “Rear panel of the trunk area folds down for use as tailgate party seating, or a nice place to spread out your buffet.”
Autoblog finds that some features are hidden, “like the seat controls under the center armrest, which is a minor issue, and the media screen controller, which is a good thing.” Another small complaint from Autoblog is that “the only thing there is to play with are the climate control knobs, which, not being digital, could involve a bit of finessing to get the temperature you want.”
Edmunds reports on the 15-speaker stereo: “We were convinced that it was our driving partner who was singing along. It wasn't until we screwed up the courage to look over and see that his mouth was shut that we realized it was a recorded voice. Moments later, he said, unprompted, ‘God, I thought that was you singing!’ That's a good stereo.”
The Phantom, Phantom Coupe, and Phantom Drophead Coupe are more expensive than any other vehicle ever tested by TheCarConnection.com. The vehicles are deserving of their status as some of the best ultra-luxury cars on the market today, though there’s room for improvement. We find that the navigation and satellite radio systems take some getting used to and aren’t integrated well.