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The 2010 BMW Z4 skips some rather obvious luxury features on its standard-equipment list, and options and packages turbocharge the Z4's price.
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sDrive35i adds niceties like leather seating, automatic climate control

Navigation automatically includes the latest version of iDrive
Car and Driver

Tucked into the Z4's dash is an 80-gigabyte hard drive for the optional navigation system
Motor Trend

The 2010 BMW Z4 is a far more expensive proposition than in the past. The base price is higher than the old Z4 M, at more than $46,000.

It adds many standard features, including the folding hardtop, which takes about 20 seconds to lower or raise from a power switch on the console. It folds with surprising finesse-smoothly and quietly, without the unsettling graunching sounds found in other retractable hardtop cars. The available dual-zone climate control goes into a separate mode with the roof open. Aside from that common quibble, reviewers tend to focus on the new hardtop. Cars.com notes the "two-piece aluminum hardtop power-retracts in just 20 seconds; many hardtop convertibles take 25 seconds or more."

The standard features list includes dynamic cruise control, HD radio, and xenon headlamps with cornering lamps. Edmunds confirms standard equipment includes "a CD audio system with satellite radio preparation and an auxiliary input jack, a leather-wrapped steering wheel, dynamic cruise control and rain-sensing wipers." Edmunds adds the "sDrive35i adds niceties like leather seating, automatic climate control and aluminum interior trim" to the mix.

Items like satellite radio and a USB port are optional, as are Bluetooth, smartphone integration, and interior trim choices. Car and Driver recommends the "Extended Leather package that covers most of the interior in cowhide." Cars.com reports "other options include...dual-zone automatic climate control, heated seats and a heated steering wheel."

The optional navigation system includes iDrive, along with an 80-gigabyte hard drive-15 gigs of which are partitioned for personal music storage. Edmunds has some good news: The iDrive system on the BMW Z4 "benefits from the substantial revisions that BMW has applied for '09" and is "much easier to use than before."

Motor Trend reports "14-speaker, 650-watt stereo comes with an auxiliary input jack," in case you don't want to fool around with the hard drive's music-storage capability. The available premium sound system gets 14 speakers and 650 watts, and the base system has 10 speakers and subwoofers, though TheCarConnection's editors aren't very impressed with its top-down sound.

The add-on features of the 2010 Z4 can take it from expensive roadster to near-exotic prices; packing on the Sport Package and Cold Weather Package to the base car pushes its price to the $50,000 mark, while a completely optioned turbo Z4 zips past $70,000.


The 2010 BMW Z4 skips some rather obvious luxury features on its standard-equipment list, and options and packages turbocharge the Z4's price.

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