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FEATURES | 9 out of 10
Fewer standard features than competitors
iDrive remains, but we've beaten that dead horse enough already
Car and Driver
Navigation system brings with it exasperating iDrive
The M3 range isn't inexpensive, and BMW trims the cars to luxury standards with 18-inch alloy wheels; xenon headlamps; power windows/locks/mirrors; cruise control; automatic climate control; leather upholstery; and heated, power-adjustable sport seats. All M3s come with an audio system with AM/FM/CD/MP3 functionality and an auxiliary jack, Edmunds writes. Although the M3 has an expansive list of features, MyRide mentions there are "fewer standard features than competitors" on this M3 BMW. The M3 convertible adds a multipaneled, power-folding top that closes or opens in about 25 seconds.
Options include the Technology Package that adds M Drive and other driver-controllable handling and performance functions. Stand-alone options include Bluetooth; a navigation system with real-time traffic; Sirius satellite and HD radio; 19-inch wheels; heated front seats; a sunroof (a no-cost option on the sedan only); and iPod connectivity. By adding the Premium Package, you gain "power-folding mirrors, BMW Assist and enhance interior trim," says Edmunds, while the Technology Package includes the M Drive feature.
Two features of all M3 cars irk reviewers more than others. The first is the relative lack of standard features like iPod connectivity and Bluetooth. The second is the long-controversial iDrive controller, which has been updated with new, better software. The Technology Package brings with it that "unintuitive iDrive multifunction controller," Edmunds notes, while Car and Driver leaves it understood, saying, "we've beaten that dead horse enough already."
The 2010 BMW M3 can suffer from techno overload-but conversely, it could use a couple more added-value standard features.