2010 BMW 7-Series Photo
/ 10
On Features
$22,791 - $37,995
On Features
The 2010 BMW 7-Series is a tech-lover's dream, and with the simplification of iDrive it's now more accessible than ever.
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FEATURES | 10 out of 10

Expert Quotes:

boy, this car is a tech-fest
Motor Trend

More gadgets, gizmos, bells, and whistles than your average electronics megastore

Backseaters get a pair of video screens

Every 2010 BMW 7-Series comes with luxury features that seem appropriate and a heady dose of electronic gadgets that border on overwhelming.

Chief among them is iDrive. We've complained about its complexity, but it's been reprogrammed and augmented with memory presets and direct-to-function buttons that ease your way through navigation, climate, and audio functions-but dial back the intention of clearing the dash of dozens of buttons.

The voice-activated navigation system stores maps on an 80GB hard drive and displays them on a gorgeous 10.2-inch LCD. You can zap destinations to your car via Google Maps (in Europe, the 7er has wide-open access to the Internet). DVDs work in the head unit, which also includes HD Radio; a six-DVD changer, satellite radio, and iPod connections can be fitted. There's also a rear-seat entertainment system optional on V-8 cars.

Almost everything is made standard on the V-12 760Li-as it should be for its nearly $140,000 price tag-but options remain, including night vision, massaging rear seats, adaptive cruise control, and a choice of wood trim.

More Options:
Edmunds: "Some may still find the iDrive system a bit complicated, but with use over time, we think the improved layout is an elegant solution to a button-heavy dashboard"
Motor Trend: "high levels of standard equipment"
Car and Driver: "continuing to call it iDrive is almost an insult to its vastly improved control strategy"
Edmunds: "pinnacle of technology and luxury accoutrements"
Jalopnik: comfort features "further add to a truly exceptional driving and riding experience"
Car and Driver: second air-conditioning unit "is nice, we suppose, but it looks like an aftermarket addition and takes up nearly 1.5 cubic feet of trunk space"


The 2010 BMW 7-Series is a tech-lover's dream, and with the simplification of iDrive it's now more accessible than ever.

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