By all indications, it appears that Kia is trying to become the de facto leader in high-value compacts with the 2010 Kia Forte. Kia understands it’s not enough anymore to simply have the lowest price tag; rather, Kia finds a way to combine bargain-bin prices with a significantly better-than-average features list on the 2010 Kia Forte.
Even the base Kia 2010 Forte LX, which Car and Driver points out “starts at just $14,390,” comes very well equipped for the class. Motor Trend reviewers state that “standard features across the range include Bluetooth hands-free integration and a CD/MP3 system with three months of free Sirius satellite radio.” Car and Driver adds that “USB and auxiliary input jacks” are standard on all three trim levels of the 2010 Kia Forte. Moving up to the Kia Forte EX, Edmunds reports that the standard features list grows to include “air-conditioning, full power accessories, a six-speaker layout for the sound system, cruise control and a 60/40-split folding rear seat with a center armrest.” The top-end Kia Forte SX gets a larger engine, along with “fog lamps” and a “telescoping…steering wheel,” according to Car and Driver.
The Kia Forte offers so many standard features across the lineup that TheCarConnection.com’s editors discover very few options to choose from. In fact, one of the most noteworthy aspects of the options list is what’s not on it; Motor Trend is disappointed to find that “one notable omission from the option list is a factory navigation system, although an aftermarket Garmin package will become available.” Edmunds points out that “options on the LX include air-conditioning and the split-folding rear seat, but power accessories are unavailable,” while the Kia 2010 Forte EX is available with “a sunroof, 16-inch alloy wheels and leather upholstery with heated front seats.”