The whole purpose of the Scion brand is to attract younger people to the Toyota family of brands. Low prices and the chance to customize vehicles have proven a huge success, and for 2009 the Scion xB gets a long list of standard features while retaining a smaller, no-haggle price.
According to Kelley Blue Book, Scion's approach "encourages customization and makes the car-buying process more personal." The 2009 Scion xB "comes with loads of standard features" and numerous options. One of the xB Scion's most prominent features is the sound system. Automobile Magazine declares that "the stereo is ready to blast the contents of your iPod, and the premium audio system's auxiliary inputs make it easier to add more equipment." Kelley Blue Book details the audio system's "Organic Electroluminescent (OEL) Screen. This screen, built into the audio faceplate on the dash, allows you to display personal 'skins' to customize the interior of the car. Skins can be created and downloaded on a special site produced by Pioneer just for Scion owners." Other reviews read by TheCarConnection.com invariably praise the audio system on the 2009 Scion xB. Edmunds also notes that the xB Scion's other "standard features include 16-inch steel wheels...air-conditioning, cruise control, full power accessories [and] a tilt steering wheel." Kelley Blue Book mentions that the steel wheels are offered with a choice of "three different wheel covers" and informs us that tire pressure monitoring is standard, too.
Much like the competing MINI Cooper Clubman, the 2009 Scion xB has so many features and available options that you can easily craft a unique vehicle to suit your tastes, from decals to exterior and interior trim and some minor performance pieces. The list of optional features and customer upgrades on the Scion xB is very extensive, but most of the options are reasonably priced and very cool. The only options that are lacking are in the performance department. Unlike the tC, xB buyers don't have the option to add the supercharger from Toyota Racing Development. Road & Track cites "a huge reason for the success" of the Scion brand is its "unique approach to factory vehicle customization," which is apparent as soon as one glances at the available options on the Scion xB. Car and Driver lists some of the optional features, including "$299 LED interior mood lights, $1599 DVD headrest televisions, and a $2250 navigation system," but notes that few performance options are available. "For those who want a more 'upscale' feeling inside, an interior trim upgrade kit is also available," according to Kelley Blue Book.