All models but the base Sport also get leather upholstery, a panoramic sunroof, and memory seats. Executive and Hybrid models add premium audio, rear-obstacle detection, a heated steering wheel, keyless entry and starting, and heated rear seats. Exclusive to the Hybrid model is a power tilt/telescope steering wheel.
What the Touareg is missing, feature-wise, are the sophisticated high-tech conveniences of the luxury-brand models from BMW, Mercedes-Benz, and Lexus that it's priced against—items like adaptive cruise control and more sophisticated infotainment features. Considering that, a fully loaded Touareg feels pricey, as well as a little pointless given the competitive set.