by
Howard Walker
Four years. That’s how long Chrysler’s Sebring Convertible has ruled the
roost in the sub-$30k, four-seat ragtop market.
What’s remarkable, in these days of the never-ending quest to fill every
automotive niche possible, is that for all this time, the Sebring has gone
largely unchallenged.
That all changes this month with the arrival of Toyota’s Solara Convertible,
a car that largely clones the Chrysler’s attributes.
Even though the folks at DaimlerChrysler are putting-up a serious fight with
a heavily-facelifted Sebring Convertible — unveiled at the New York Auto Show
this week — the Solara will prove a formidable adversary.
Why? One word: Camry. While the Solara Coupe provides the basic body styling
for the convertible, the car is essentially Camry-based. Similar platform,
similar suspension, similar engines. And, for hundreds of thousands of buyers,
that means two things; top-notch quality, and bullet-proof dependability.
Like the Solara Coupe, the new ragtop was styled at Toyota’s Calty Design
Center in sunny California, and is being built at the carmaker’s Cambridge
assembly plant in Ontario, Canada.
Convoluted
convertible-ization
If there’s a prize for the most convoluted assembly process, then the new
convertible would surely win it, hands down. Because ASC – that’s the American
Sunroof Company – is responsible for fitting the new top, Solara Coupe
bodyshells are taken off the Cambridge assembly line and shipped to ASC’s new
factory close by.
Here, the coupe’s roof is sliced off and extra reinforcement added to beef up
the body. Then it’s back on the truck to Cambridge, where the bodies are painted
and the powertrain and interior added. Then, it’s off again to the ASC factory
to have the power top and retractable rear-quarter windows fitted, along with
the remainder of the trim. It’s a wonder the car doesn’t get dizzy.