Young Buyers

Now We Get It: Boomers Are Buying Hip Cars For Themselves, Not Their Kids
Richard Read By Richard Read

Now We Get It: Boomers Are Buying Hip Cars For Themselves, Not Their Kids

08/16/2013

The auto industry is in a very weird place. On the one hand, sales are booming. After several very bleak and painful years, most industry accountants have capped off their red pens and are writing almost entirely in black. Auto technology is booming, too. New powertrains hint at a zippier, greener...

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