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AdAge Names The Top 10 Viral Videos Of All Time: How Many Automakers Made The List?

AdAge Names The Top 10 Viral Videos Of All Time: How Many Automakers Made The List?

Just a few weeks ago, Forbes magazine published its picks for the 20 best social media campaigns of all time. Given the huge sums of ducats that automakers spend on advertising, we'd expected to see several car companies on Forbes' list, but there were only two. Now, AdAge has published a slightly... read more

September 13, 2010 by  -
 
2011 Dodge Durango

Video: 2011 Dodge Durango Makes Its Debut At Rock 'n' Roll Half Marathon

Last week the new 2011 Dodge Durango made its online debut with pictures and some, but not all, specifications. The media sated, Dodge has moved on to consumers. This past... read more September 7, 2010 by 


 
Screencap from MINI Countryman ad

Friday Video: MINI Countryman Zips Through Multiple Universes (Which All Look A Lot Like Italy)

The weekend's coming, and we know many of you are planning last-minute getaways and Labor Day cookouts. Sadly, like some of our East Coast pals, we're stuck poking around the... read more September 3, 2010 by 


 

Deer Season Is Coming: Cue The Chevy Truck Ads

In many parts of America, deer season is a very big deal. Families talk about it for months, plan hunting trips, shop for deer stands, clean rifles. We know of school... read more September 2, 2010 by 


 
Screencap from Porsche DNA microsite

Video: Porsche Undergoes DNA Test To Prove Its Babydaddy-ness

It's a fairly quiet week as far as car news goes, what with many folks trying to get in some last-minute R&R before the busy fall season kicks off. That makes it a... read more September 1, 2010 by 


 
Search engines

Fewer People Using Search Engines: What Does It Mean For Automakers And Dealers?

Last week, Nielsen released search engine stats for July 2010. And while there weren't many surprises in the rankings -- at 64.2% market share, Google remains the 800-pound... read more September 1, 2010 by  1


 
2010 Volkswagen GTI

VW Golf GTI: Take A Sunday Drive And Then Some

Apart from sitting in the dentist’s chair getting a cavity filled, while my fingers grip the chair with such intensity usually reserved for gripping the monitor of my... read more August 30, 2010 by 


 
2010 Acura ZDX

Top 3 Acura Ads of 2010: The Bland Learn To Innovate

During the day, I work for a software company that parades, pushes, uses, re-uses and abuses the word “innovation” more than a politician abuses power and money. And that... read more August 27, 2010 by 


 
From Nissan's 'Innovation for All' campaign

Video: Nissan Shifts Strategy, Goes 'Geek Chic', Hires Trained Polar Bear

We've seen lots of ads from Nissan -- some effective*, others, not so much. Many of those commercials, both good and bad, have featured the "Shift" tagline, which aimed to... read more August 26, 2010 by 


 
2011 Ford Explorer

Ford's Bet On Facebook: Did It Pay Off?

A couple of weeks ago, the interwebs were all a-Twitter about Ford's debut of the 2011 Explorer -- not at an auto show, not at a press event, but on Facebook. Unveiling such... read more August 25, 2010 by 


 
Renault 12SecondStrip promotion for the Wind convertible

Renault Seeks Warm, Caring Strippers For Short-Term YouTube Commitment

It's Wednesday, which can only mean two things: (a) we're halfway to the weekend, and (b) we're feeling a little punchy. What better time to mention Renault's campaign to... read more August 25, 2010 by 


 
2010 Volkswagen GTI 2-door HB Man PZEV Angular Front Exterior View

VW Golf Ad Of The Week: Infidelity, Reliability, Jealousy

Many of my friends and acquaintances know of my ambivalence toward VW cars of all stripes. Their cars run the gamut from practical (Golf, Sharan, Touran, Polo) to very sporty... read more August 24, 2010 by  2


 
Old Spice campaign featuring Isaiah Mustafa

Forbes Names Top 20 Social Media Campaigns: How Many Automakers Made The Cut?

Last week, Forbes ran a feature on the top 20 social media campaigns of all time. Some on the list were shoo-ins, like the recent Old Spice video series featuring Isaiah... read more August 24, 2010 by 


 
1999 Toyota Corolla LE

U.S. Fidelis Sued By Maryland A.G. Over Extended Warranties

Maryland’s Attorney General has filed suit against U.S. Fidelis, an auto warranty marketer for violating the state’s Telephone Solicitation Act. According to the Legal... read more August 23, 2010 by 


 
Screencap from Volkswagen's Remix Road microsite for the Golf

Share The Road -- And Remix It -- With The Volkswagen Golf

Apps for cars are hot, hot, hot, so when Volkswagen announced the winners of its "App My Ride" contest, we were eager to check out the results. Unfortunately, our ... read more August 23, 2010 by 


 
2011 Ford Flex 4-door Limited FWD Front Exterior View

Ford Flex And Fickleness

Our relationships with our cars tend to be just like our personal relationships, some are made in heaven, others survive many reversals of fortune only to end unexpectedly... read more August 22, 2010 by 


 
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