Hyundai Assurance

Nissan & Hyundai Use Government Shutdown As Selling Tool
Nissan & Hyundai Use Government Shutdown As Selling Tool

Remember the Super Bowl blackout? Of course you do. But you probably don't recall its effect on gameplay so much as the comments it inspired in the media. And of those, none was more talked about than a simple tweet from Oreos, which reminded followers that "You can still dunk in the dark". Such...Read More»

Teen driver
Will U.S. Permanently Own Fewer Cars, Drive Less? Could Be

There's good news and bad news for the auto industry. The good news is that car companies are leaner and meaner than they once were, and auto sales are slowly rebounding. The bad news? Fewer people want cars. According to Citigroup analyst Itay Michaeli, Americans own fewer cars and trucks than...Read More»

2012 Hyundai Genesis Sedan R-Spec
If BMW Is Chipotle, Hyundai Is Taco Bell: Today In Analogies

Have you ever wondered what car company your favorite fast food restaurant equates to? Apparently the CEO of Taco Bell, Greg Creed, has, because he’s quick to equate his chain with automotive value leader Hyundai. When asked by QSR Magazine how Taco Bell stacked up against rival (but upscale)...Read More»

2011 Hyundai Elantra
Not The Betting Type? Hyundai Guarantees Its Trade-In Value

Hyundai has in just a few years built itself into one of the strongest brands in the market. But to some shoppers who've been buying Toyotas or Hondas for a generation—and counted on their excellent resale value—choosing a Hyundai, even if they like it more, could still feel like a leap...Read More»

2011 Hyundai Azera
After 26 Months, Hyundai Assurance Program Gets Its Walking Papers

Hyundai's popular Assurance Program debuted during the dark days of the recession, promising shoppers that Hyundai would buy back their vehicles if they lost their jobs, went bankrupt, or became disabled. That proved a hit with customers, and paired with Hyundai's new-found notoriety for vehicles...Read More»

2009 Hyundai Accent
Hyundai Considers Extending Its Popular Assurance Program

Hyundai's Assurance Program has been a big hit with consumers and a big boost to Hyundai's bottom line. The program -- which allows buyers who lose their jobs to return Hyundai vehicles -- was the first such program out of the gate, and it has contributed to the astounding 20% sales increase...Read More»

2015 Kia Soul EV electric car recharging in screen capture from 'Recharge Your Soul' video
VIDEO: A Look At General Motors' Satisfaction Guarantee

General Motors' new "60-Day Satisfaction Guarantee" (pitched by new CEO Ed Whitacre in the TV spot above) has sparked a good bit of comment, both positive and negative. Those in support of the policy argue that GM has finally taken notice of customer-oriented programs offered by its competitors...Read More»

Hyundai logo
Hyundai Launches Cash-For-Clunkers Before The Feds

Final details about the federal government's new Cash-for-Clunkers program--clunkily and officially titled the "Car Allowance Rebate System"--won't be released until July 23, but that hasn't stopped Hyundai from getting a jump on the competition. Hoping to ride the wave of great publicity it's...Read More»

2009 Hyundai Santa Fe GLS
Hyundai Gas Lock Delivers $1.49 Gas For New Buyers

In case you've been trapped in a cubicle for the past few months, it's summer again, and that means gas prices are making their march back up toward their peak. While fears of $4 per gallon gas aren't prominent - yet - Hyundai is pre-empting the rise with a promise of $1.49 gas for a full year, or...Read More»

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