gen y

What Cars Are Generation Y Consumers Buying?
Kurt Ernst By Kurt Ernst

What Cars Are Generation Y Consumers Buying?

07/07/2011

Generation Y consumers are critical to automakers, since the 18- to 27-year-old demographic helps to set trends and advance technology. The latest Buick model hay have an onboard hard drive and iPod integration, but that’s only because the technology was developed for other GM models more...

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