Fun

Top 5 Volkswagen GTI Commercials: Practicality Inspired
Top 5 Volkswagen GTI Commercials: Practicality Inspired

I spent last weekend hanging out with my best friend, doing what we do best: napping where possible to regain our strength from the long grind that is daily work, eating unholy amounts of very tasty food, and perhaps our favorite sport, watching car shows and discussing cars. Unless I am mistaken...Read More»

2009 Honda Accord Sedan 4-door I4 Auto EX-L Front Exterior View
Best Honda Ad: Check Their Website

When I read that Honda had produced its ten millionth car at its Marysville, Ohio plant, I really had to stop and think what an accomplishment this was, not just from a manufacturing perspective, but also from an advertising point of view. Ten million cars is a lot of cars, even if it did start in...Read More»

car battery
Die Harder: Power, Juice, Thousands of Fun Watts

What is the sexiest, most appealing part of a car, you ask? Ok, no one asks that except for slightly deranged hot-rodders who fantasize over curvaceous sheet metal after having inhaled way too many paint fumes. So our next question is, what is the hardest working part of your car? Your engine?...Read More»

2011 Smart electric drive
2011 Chevrolet Corvette: Great Car, Tired Ad. Not Like Old Spice

So, are there any original ideas left out there? Is the well of human creativity as dry as a slice of salted Melba toast being chewed on by a dour German philosophy student? Is the world of fantastically creative souls who flirt about the automotive advertising world nothing but a tired and spent...Read More»

1997 Ford Aerostar Wagon XLT
Car Buying Scams: Grand Theft Auto

Stealing cars in a video game can be fun and exciting. Unfortunately, stealing cars in real life is devastating to the victim and robs all of us of our sense of security and safety.   There is a new online version of grand theft auto where vehicles aren’t actually stolen. Instead, car dealers...Read More»

2010 BMW M5
Top 5 Car Chases = Top 5 Car Ads

OK, before we start, there will be no O.J. Simpson references or jokes, no white Broncos, and no speeding down a highway with some jerk in his Ferrari to prove how rich and/or blasted he is on the devil's dandruff. This piece is about car chases in movies and how they are nothing but pure car ads...Read More»

2011 Hyundai Sonata
Customer Loyalty: Hyundai Takes The Cake

Customer Loyalty--You hear the term used and abused worse than a British politician abuses public trust with your tax dollars. It's all about sticking with what you like and more importantly, what you trust. Loyal customers are the holy grail for every auto manufacturer because there is nothing...Read More»

Old Gas Pumps
BP Oil Spill: Best Thing We Can Do Is Laugh At It

If you saw Woody Allen's somewhat dark comedy Crimes and Misdemeanors, you'll recall the brilliant line that "comedy = tragedy plus time." And then it led to a line about Lincoln's assassination. Before this goes anywhere, let me say this: Dark humor, the kind that some people find hurtful, not...Read More»

Dealer
Help! Doug: Why Aren't "Too Good To Be True" Ads Illegal?

Q. The car dealer's TV ad promised $4,500 for anything I could "push, pull or drag" in. I made the trip, but it was "Too Good To Be True" and would've had to buy one of the cars on their lot with a really bloated price. Otherwise, they wouldn't give me squat for my old truck. Why can't "too good to...Read More»

2010 Toyota 4Runner Trail
Less Obama, More Australia: Chatter Versus Macho

Too much talk, too much chatter, too much blah, blah, blah. Did you see that Obama speech the other night? I didn't. It was about BP Oil, so I skipped it, largely because it's a staged media event to make him look like the Commander In Chief is commanding, somewhat like a chief. Too much talk, too...Read More»

2010 Toyota Prius
Green Car Ads: They Don't Suck As Bad As Green Cars

I was Skyping with my fellow writers about some of the hot automotive topics of the day and we were talking about crappy and good car ads, and I complained there were no good green car ads. Well, before I could even bang out a sentence on the keyboard I was immediately corrected by the in-house...Read More»

Car crash
Car Insurance: It's Funnier Than You Think

Hey everybody! Let's play anger-inducing, blood pressure-spiking word association. So when I say the word "insurance" what do you think of? Corporate pimps who wear suits, shaking you down for a monthly premium that really is a ripoff when you actually have to make a claim? You think of serious...Read More»

2011 BMW 3-Series M-Sport Package
BMW Is To Yuppie As Audi Is To Slimy? BMW Gets Nasty

A little while ago I dissected an ad BMW put together as part of its "BMW. Joy" campaign that you can check out on www.bmw.tv containing all kinds of great promos and such. But when I went back to check out if they had posted any new ads, I clicked on the "BMW. Joy" ad by accident and decided I...Read More»

2008 Toyota RAV4 FWD 4-door 4-cyl 4-Spd AT Sport (Natl) Open Doors
The Funniest Commercial Ever--It Kills!

Humor, it's what makes us human and separates us from the animals. Well, that and the legal system and the money-hungry lawyers who pray on the weak and innocent. Never mind that last part. As I was saying, humor isn't something animals really have a good grasp of. It's something that can get us...Read More»

Audi R8 V10
Audi's Most Thought Provoking Ads Of All-Time

While Audi’s commercials have occasionally managed to tickle our funny bones, their best commercials have always been those that provoked thought and thereby made you yearn for an Audi. So check out Audi’s most thought-provoking ads:   R8 History Though Audi has historically had a tremendously...Read More»

2011 Ford Fiesta
U.S. Car Commercials A Little Bland?

I often scroll through the inner depths of Youtube from time time, looking for hidden automotive gems. One thing I stumble across quite often are foreign car commercials that are rarely, if ever, seen by the U.S. consumer.  There is a Ford Focus commercial for the Mexican market which does not try...Read More»

2010 Chevrolet Equinox FWD 4-door LT w/1LT Audio System
Can Buying A Car Be As Bad As A Dental Visit?

Car dealers have a lot of work to do if they’re going to win over Millennials. The majority of those born in the 1980s and early 1990s and participating in a Microsoft survey, likened a trip to the showroom to a dental appointment. Funny thing, sometimes it’s like pulling teeth to get a...Read More»

Continental ContiSportContact 5P tires
Laying A Patch: Great Tire Commercials

I was watching the hockey game recently and was pummeled mentally not by my team losing in a horrible, humiliating fashion, but rather by the dozens and dozens of crappy ads that ran all night long. Repetitive and insulting beer commercials, questionable GoDaddy commercials, annoying life insurance...Read More»

2010 Land Rover LR4
Land Rover: Fear, Safety, The Office And No Diesel Hybrid

When you think of Land Rovers, certain images naturally come to mind. Windswept peaks, massive sandy dunes, rock-strewn trails, snowy fjords and the wild jungles of Borneo. Land Rover has spent decades cultivating this image of ruggedness, go-anywhere ability and serious upper class looks--as has...Read More»

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