Smart fortwo News

Smart Sales Sputter, But Upcoming Products Will Broaden Appeal
Smart Sales Sputter, But Upcoming Products Will Broaden Appeal

Smart's newness in the U.S. is wearing off, and demand for its only U.S. model, the Fortwo two-seater is, falling. According to Automotive News, the Smart brand will likely sell fewer than 100,000 vehicles worldwide, down from 114,000 in 2009. Citing a report from the German paper Der Spiegel, it...Read More»

Abarth Fiat 500C
Video: Fiat Launching This Year With 165 Dealerships In 119 U.S. Markets

A week ago, we told you that Chrysler's Sergio Marchionne was planning to meet potential Fiat dealers and explain his vision of the American Fiat network. Yesterday, the CEO did just that, and he seems to have generated lots of enthusiasm among attendees -- even though other dealers are clearly...Read More»

Fiat 500 Abarth
Fiat, Alfa Romeo Rollout Gives Some Chrysler Dealers Agita

Next Monday, August 30, Chrysler will bring 600 dealers to the Detroit Institute of Arts, where CEO Sergio Marchionne will share his vision for the U.S. rollout of the Fiat brand, and subsequently, Alfa Romeo. He will have a lot of 'splainin' to do. According to a report in the Wall Street Journal...Read More»

Smart ForTwo tank
Want To Eradicate Any Smart ED Worries? Just Say Tanks

Like the Nash Metropolitan 50 years ago, the 2010 Smart ForTwo generates its share of cracks, stares, and guffaws. People who drive the tiny two-seat Smart minicar just have to get used to it. And Smarts suffer their share of slights, from a rash of 'Smart dunking' incidents in the canals of...Read More»

Smart fortwo
Electric Drive, Renault Engines, CVT All Part Of Smart Five-Year Outlook

Business isn’t exactly strong for Smart in the U.S. The niche minicar brand sold 24,000 vehicles in 2008, then just 14,000 units last year. The reason for the decline, insists Smart USA president Jill Lajdziak, isn't so much that demand for the smart has been exhausted, or that the smart has lost...Read More»

IIHS crash images from LSV and minitruck tests
IIHS Report: Low-Speed Vehicles & Public Roads Are A Dangerous Combination

At first, you'd see them scooting around college campuses or large factories. Then retirees and the gated-community set hopped onboard. Now, low-speed vehicles and their more commercial cousin, the minitruck, are everywhere, and the Insurance Institute for Highway Safety is not happy about it. The...Read More»

2009 Nissan Versa 5dr HB Auto S Front Exterior View
Frugal Shopper: Five Most Miserly Models

Run all the numbers for overall ownership costs—including depreciation, insurance, repairs, maintenance, and the like—and you'll almost always find that holding on to that used car, or getting a 'new' used one, is going to be cheaper. But sometimes even cheapskates want a new car. If you simply...Read More»

Smart ForTwo envisioned as NYPD traffic enforcement car
Smart Sales Solution: Hey, NYPD, Ditch Those Cushmans For ForTwos!

It's tough being Smart these days. After selling a stunning 24,622 Smart ForTwo models in 2008, its first year on the market, sales sank 41 percent last year. Now Smart has started leasing, launched a car-share service in Austin, Texas, and even hired well-respected ex-Saturn president Jill...Read More»

2010 Smart fortwo Passion Coupe
Smart Offers Its First Lease Incentive Program

Jill Lajdziak has only been on the job a couple of weeks, but already Smart's new CEO is shaking things up with the company's first-ever lease-incentive program. Shoppers can now lease a Smart fortwo for 36 months at a cost of $169 per month, plus a downpayment of $999 and a $595 acquisition fee...Read More»

Think City electric vehicle
Official: Think To Build Electric Cars In U.S.

Think Global is a Norwegian based manufacturer of electric vehicles and is the same company behind the original ‘Th!nk’ electric car that went on sale in the U.S. during the late 1990s. Back then, Think was owned by Ford, which sold it in 2003 to Swiss company Kamkorp Microelectronics...Read More»

Jill Lajdziak
Former Saturn Chief Gets Top Job At Smart

On January 1, 2010, Saturn's former general manager, Jill Lajdziak, joined smart's American team as vice president of marketing and sales. Three days later, she was named the company's president. Clearly, she makes a strong impression. Smart, like Saturn, has been an under-performer in the U.S...Read More»

2009 Smart Passion coupe, offered on eBay
Heinous Car Pic of the Day: Pimped-Out Smart ForTwo Woody

Yes, it's a 2009 Smart ForTwo that's been ... ummm ... customized. Yes, those are wide whitewalls and teeny-weeny baby moons. Yes, that's two-tone red and black paint. And, yes, that's a surfboard on the roof. Note that it is NOT included in the purchase price. If the Lollypop Guild went to the...Read More»

Mitsubishi i-MiEV
Mitsubishi May Offer Gas-Powered i-Miev To U.S. Buyers

Back in June, Mitsubishi unveiled the production version of its i-MiEV battery electric vehicle. The curious-looking five-door hatch went on sale in Japan six weeks later at a retail cost of ¥3 million ($33,800). It runs off a 16 kWh lithium ion battery, which powers an electric motor for about...Read More»

smart fortwo edition limited three 006
Marketing WTF: Smart, Little Debbie Give Away A ForTwo

To be successful at marketing, companies have to shill their products in a variety of ways: on TV, in print, via editorial coverage, and so on. Partnerships with other companies and organizations can be a great way to generate awareness, too -- remember when Oprah Winfrey gave away those sweet...Read More»

2009 mercedes benz bluezero concept 019
Mercedes-Benz May Launch Smaller Cars In U.S. By 2012

Readers of a certain age will recall a time when America's roadways were clogged with Gremlins, Rabbits, and other fuel-efficient minicars. That historical moment was caused by spiking fuel prices in the 1970s (remember when Jimmy Carter told everyone to put on a snappy cardigan?), which rear-ended...Read More»

Smart campaign from BBDO NY
Adwatch: Do Smart's New Ads Look Better Than Its Cars?

The Smart ForTwo is impossible to ignore. It inspires adoration (because it's cute and convenient for city-dwellers) or antipathy (because it's ugly, cramped, expensive, and not nearly as green you'd think), but little in-between. That said, Smart's new print campaign designed by BBDO NY is awfully...Read More»

The Lost Symbol, by Dan Brown. Photo: Transworld Publishers.
Dan Brown May Sell Lots of Books, But He Knows Nothing About Cars

We hardly need mention that The Lost Symbol, the long-awaited sequel to The Da Vinci Code, is now out and available at millions of bookstores and online for your reading pleasure. We do feel compelled to point out, though, that Dan Brown doesn't know much about cars. Or at least about Smart cars...Read More»

Smart ForTwo Edition Highstyle
Coming To Europe: Deluxe 'Edition Highstyle' Smart Fortwo

Nearly everything is shrinking these days -- electronics, the economy, the globe (thanks, Facebook) -- but with few exceptions, luxury automakers have been reluctant to join the "less is more" crowd. Bucking that trend, Daimler has announced plans for an "Edition Highstyle" of the Smart fortwo. Its...Read More»

Renault Twingo
Renault Helps Mercedes On New Smart, Plans Return To U.S.

No one can deny that French automaker Renault is on the move these days. In addition to its work with Nissan on electric vehicles, the company is in talks with Mercedes-Benz to develop a new model for Mercedes' Smart brand. And here in the U.S., the company is chatting with Roger Penske about...Read More»

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