Eminem

2012 Chrysler 300S Gets A Famous Driver In New Ad--Dr. Dre
2012 Chrysler 300S Gets A Famous Driver In New Ad--Dr. Dre

Motown and the Motor City take a flyover to L.A. in Chrysler’s new commercial for the 2012 Chrysler 300S--featuring Dr. Dre cruising around the City of Angels in the luxury sedan that's “Imported from Detroit.” In this "Good Things" spot, the background music is a Dre...Read More»

Bad Meets Evil, Eminem video
Eminem Dumps Chrysler 200 In New Video

We all remember Eminem in the Super Bowl commercial showing off the 2011 Chrysler 200. This past weekend, Slim Shady dropped a new video and at the same time, dropped that Chrysler 200 for a new 'toon mobile in the preview of his upcoming Bad Meets Evil music video. TheCarConnection points out that...Read More»

Dodge 'Haiku For You' ad
UPDATED: Dodge's 'Haiku For You' Is The Worst Ad Of 2011 (So Far)

UPDATED: SEE BELOW After months of near-silence during its painful restructuring process, Chrysler began crawling back toward the world of advertising. Its first efforts -- one of which was dedicated to Burmese dissident Aung San Suu Kyi -- were not especially well received. Then came a few new...Read More»

Rebecca Black - Friday
Rebecca Black, Eminem Giving Chrysler Extra (Blemished) Face Time?

Quick: Which music-video face do you most associate with Chrysler now: Eminem, or Rebecca Black? Chrysler no doubt would rather have you think of its Super Bowl commercial, starring Eminem, but it would be hard to find someone who logs any time connected and hasn't seen the cobbled-together music...Read More»

Detroit
Exported From Detroit: 65 People A Day, Says Census

If you take recent media messaging—especially that from the auto industry—at face value, Detroit has been undergoing a resurgence. While that's easy to see in the industry, in stronger, better-rated, better-received product lines from General Motors and Ford—and the winds of...Read More»

Super Bowl XLV MVP, Aaron Rodgers, received a 2011 Chevy Camaro convertible
GM Counterattacks The Volkswagen And Chrysler Super Bowl Ads

It's no real secret that Chrysler and Volkswagen won the buzz award when it comes to automotive Super Bowl ads. But GM quickly realized this and set a counterattack online. According to the Wall Street Journal, Joel Ewanick, GM's marketing chief, immediately realized that GM was getting its butt...Read More»

Eminem in Chrysler's Super Bowl XLV ad
The Luv For Eminem's Detroit (Chrysler?) Ad: Bizarre & Wrong

Maybe it's just basic TV advertising 101: Commercials are too short to make a logical appeal, so they rely on emotion. Unfortunately, emotion often trumps both logic and reason. And the much-discussed, much-searched, 2-minute Super Bowl starring Eminem promoting Detroit's grit is a stunning example...Read More»

The Car Connection Daily Headlines
I agree to receive emails from the site. I can withdraw my consent at any time by unsubscribing.
Thank you! Please check your email for confirmation.