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2012 Chrysler 300S Gets A Famous Driver In New Ad--Dr. Dre

2012 Chrysler 300S Gets A Famous Driver In New Ad--Dr. Dre

Motown and the Motor City take a flyover to L.A. in Chrysler’s new commercial for the 2012 Chrysler 300S--featuring Dr. Dre cruising around the City of Angels in the luxury sedan that's “Imported from Detroit.” In this "Good Things" spot, the background music is a Dre... read more

June 8, 2011 by  -
 
Detroit

Exported From Detroit: 65 People A Day, Says Census

If you take recent media messaging—especially that from the auto industry—at face value, Detroit has been undergoing a resurgence. While that's easy to see in the... read more March 22, 2011 by  4


 
Super Bowl XLV MVP, Aaron Rodgers, received a 2011 Chevy Camaro convertible

GM Counterattacks The Volkswagen And Chrysler Super Bowl Ads

It's no real secret that Chrysler and Volkswagen won the buzz award when it comes to automotive Super Bowl ads. But GM quickly realized this and set a counterattack online... read more February 15, 2011 by  2


 
Eminem in Chrysler's Super Bowl XLV ad

The Luv For Eminem's Detroit (Chrysler?) Ad: Bizarre & Wrong

Maybe it's just basic TV advertising 101: Commercials are too short to make a logical appeal, so they rely on emotion. Unfortunately, emotion often trumps both logic and... read more February 9, 2011 by  2


 
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