Detroit

Only In Detroit: GM Markets To Churchgoers…At Church?
Bengt Halvorson By Bengt Halvorson

Only In Detroit: GM Markets To Churchgoers…At Church?

04/20/2010

You're probably familiar with the new-vehicle ride-and-drive events that automakers sometimes stage in shopping centers or other public places, targeting a certain type of customer. In this case, it was Sunday drivers—at church. According to the Detroit Free Press, Hartford Memorial Baptist...

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