Buying
Car Shopping Advice: Lower Your Stress At The Dealership (And Save Money)
We’ve discovered that shopping for a car at a dealership is stressful. In fact, a recent study by AutoTrader.com found that shopping for your next vehicle is more stressful for women than men. One of the biggest stresses for most car buyers is negotiating the selling price. You don’t have to...
2011 Hyundai Equus: A Way To Avoid Dealer Showrooms
If the only thing that has prevented you from buying a luxury car is the inner turmoil that visiting the new car showroom causes, Hyundai has a car for you. In its inaugural... August 5, 2010 by John DeCostanza
Smart Car Shopping: Who's In Control Here? Part II
Car dealers train their sales staff to stay in control of a customer’s buying process at all times. There is a well established sequence of events that begins when... August 1, 2010 by L James Johnson
Smart Car Shopping: Who's In Control Here?
When I was Internet Manager for a major car dealer, it was my job to stay in control of my customers. If I couldn’t stay in control, I was obligated to "turn them" to... July 30, 2010 by L James Johnson 1
Ford's Sale Of Volvo To Chinese Automaker Geely Nearly Complete
Just yesterday we got word that the Chinese commerce division will OK the sale of Ford-owned Volvo to Chinese firm Geely Automotive. Perhaps no foreign acquisition has more... July 30, 2010 by Anthony Basich
Car Dealer Tricks: Bait And Switch - Part II
We’re looking at a tactic that car dealers use to entice customers into the showroom with a low priced ad car, and then switch them to a higher priced model. As long as the... July 28, 2010 by L James Johnson
Car Dealer Tricks: Won’t Return Keys or Registration - Part II
When car dealers evaluate your trade, they ask for the keys and registration. They need the keys to drive the car. They need the registration to make sure it’s current, and... July 25, 2010 by L James Johnson
How To Know When To Leave A New Car Showroom
You know when to leave a car showroom when you've bought a new car--but how do you know when to leave when you're not getting anywhere? There’s a tipping point in every... July 20, 2010 by John DeCostanza 2
Car Dealer Tricks: Buyer Beware
This begins a series of articles on how to avoid a long list of tricks that car dealers use to get more money out of customers than they want to pay. As an ex-Internet... July 19, 2010 by L James Johnson
Nielsen: Chinese Car Buyers Are Feeling A Little Hungover
2009 was a year that many would like to forget, and that goes double for the auto industry. In China, however, 2009 was a boom time for car makers -- a year of steep... July 16, 2010 by Richard Read 1
Big Savings On Buick, GMC, Chevrolet, And Cadillac Vehicles In July 2010
The list of car makers offering incentive programs in July 2010 keeps growing. Incentive financing or cash back is at the forefront of programs from Buick, Cadillac... July 14, 2010 by L James Johnson
Secret Shoppers Give Mercedes-Benz Top Marks For Customer Experience
UPDATED: Pied Piper's Fran O'Hagan sent in some additional comments about this study. See below. If you've ever had the pleasure of working in retail or the service industry... July 13, 2010 by Richard Read
What's Slicker, The Nissan Leaf iAd Or The Nissan Leaf?
Change is in the air. Less is more. Up is down. It's true, I read it somewhere on the Internet. Americans are actually buying smaller cars. Car makers are making engines... July 12, 2010 by Jon Druker
Roadside Assistance: Needed Coverage Or Wasted Money?
Everyone likes the security of a roadside assistance program. Someone is there to help you regardless of the time of day or the weather conditions. It’s great to have... July 12, 2010 by John DeCostanza 8
60-Day Regret-Free Purchase Program From Chrysler
In an almost unheard-of move, Chrysler is offering a “60-Day Regret-Free Purchase” program that allows new car buyers to return their car within 60 days if they aren’t... July 12, 2010 by L James Johnson
Save Money On CPO Vehicles With Incentive Financing
Yesterday we discovered that there are two ways to win (and save) when buying a certified pre-owned (CPO) vehicle. First, negotiate a great deal. Making a good buy doesn’t... July 11, 2010 by L James Johnson
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