Buick News

Buick Is 'The New Class Of World Class'
Richard Read By Richard Read

Buick Is 'The New Class Of World Class'

09/17/2009

Bob Lutz has made his first stab at reinvigorating Buick's marketing campaign with a new tagline for the Buick LaCrosse: "The new class of world class". You might recall that shortly after Lutz was installed (post-bankruptcy) as General Motors' chairman for marketing, he dismissed the most recent...

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2010 Buick LaCrosse

High Gear Media Staff By High Gear Media Staff

First Drive: 2010 Buick LaCrosse


 
 
 
 
 
 
 
 
 
 
 
 
 
 
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