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Marchionne Weighs The Future Of Chrysler, Lancia, Alfa Romeo

Marchionne Weighs The Future Of Chrysler, Lancia, Alfa Romeo

One month ago, a popular rumor suggested that Jeep would soon be the only Chrysler brand sold overseas. Now, a contradictory bit of gossip says that Chrysler/Fiat CEO Sergio Marchionne may ditch the Lancia nameplate and sell those vehicles in Europe as Chryslers. There's also talk of potential... read more

December 3, 2009 by  - 3
 
Rusty car [via oldrustycars.com]

For Automakers, Brand Loyalty Hits The Skids

Not so long ago, brand loyalty played a major role in keeping the auto industry healthy. Many of our parents bought vehicles from one particular manufacturer, and they often... read more October 22, 2009 by  1


 
2010 Saab 9-5

$600 Million Loan Saves Saab Sale To Koenigsegg

In the wake of the Big Three meltdown, U.S. automakers have been working hard to unload their bloated inventory of brands (or in Chrysler's case, the whole company)... read more October 22, 2009 by  0


 
2010 Volvo C30 R-Design

Rumor: Volvo Talks Between Ford And Geely Hit A Speed Bump

A couple of weeks ago, we reported that Crown -- a consortium of American investors led by former auto industry executives -- is making a play for Volvo. The group's bid for... read more October 21, 2009 by  4


 
2010 Volvo C30

Former Ford Execs Vie For Volvo -- And They Just Might Win

The government of China may be angling hard to unseat the U.S. as the world's dominant economic power (case in point: itsstrong support of a plan to end oil trading in U.S... read more October 6, 2009 by  1


 
2009 Dodge Ram

Rumor: Chrysler May Launch New 'Ram' Brand For Pickups, SUVs

General Motors came out of bankruptcy swinging, putting Bob Lutz on the front line of a full-court press junket to promote GM's new vehicles and new technology. We haven't... read more September 25, 2009 by  4


 
2011 Hyundai Equus (Korean-market vehicle)

Hyundai Is Now 8th Best Global Auto Brand

Brand valuation is an imprecise science, but in very basic terms, it merges the qualitative data from a company's balance sheet with the qualitative data of public... read more September 21, 2009 by  0


 
2010 Buick LaCrosse

Buick Is 'The New Class Of World Class'

Bob Lutz has made his first stab at reinvigorating Buick's marketing campaign with a new tagline for the Buick LaCrosse: "The new class of world class". You might recall that... read more September 17, 2009 by  2


 
2010 Porsche Panamera

Rumor: Porsche's New Owners To Nix Cayenne, Panamera

Under the leadership of Volkswagen chairman Ferdinand Piech, Porsche may be subjected to fairly strict controls -- at least as far as the marque's lineup is concerned. Most... read more September 1, 2009 by  2


 
Fritz Henderson in a new GM marketing campaign

GM Decides That Listening To Customers Is A Good Thing

General Motors may have emerged from bankruptcy relatively shiny and new, with industry favorite Bob Lutz leading its PR endeavors, but we have to admit that we're a little... read more August 28, 2009 by  2


 
Chery Tiggo in Ukraine

WTF Tuesday, Special Edition: Evil Russkies Poaching Cheerful Chery Tiggos!

Just when you think the auto world is ending in an onslaught of grim grey Korean econoboxes ... life gets better. And sometimes you just can't make this [stuff] up. Take last... read more August 18, 2009 by  4


 

 
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