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"BWM": German Precision, Right Down To The Ad Copy

"BWM": German Precision, Right Down To The Ad Copy

At the German company where I work, the relationship between German colleagues and North American and British colleagues can be strained. It comes down to the German cultural capital of speaking directly, clearly and very unambiguously. I have been party to social situations where one colleague... read more

July 18, 2011 by  - 3
 
2011 BMW X5 xDrive

2012 BMW X5: Recall Alert

BMW has announced the recall of some of its 2012 X5 xDrive35d models, manufactured from March 31, 2011 through May 19, 2011. Some 923 of the utes may have been built with a... read more June 27, 2011 by  0


 
Bridgestone RE05A run-flat tire

Spare Tires Soon To Disappear From Family Sedans? Maybe, If Trend Continues

If thoughts of changing that flat tire on the family car in the pouring rain or dangerously close to the side of the road are the stuff of bad dreams, the fact that some... read more June 23, 2011 by  5


 
2009 BMW X6

Which Cars Don't You Want? #YouTellUs

There will always be those cars that make you scratch your head. The ones that make you think, "why the heck would I ever want that?" The BMW X6 and Acura ZDX are, for many... read more June 15, 2011 by  1


 
2012 Hyundai Genesis Sedan R-Spec

If BMW Is Chipotle, Hyundai Is Taco Bell: Today In Analogies

Have you ever wondered what car company your favorite fast food restaurant equates to? Apparently the CEO of Taco Bell, Greg Creed, has, because he’s quick to equate... read more June 7, 2011 by  5


 
BMW Don't TXT and Drive campaign

Distracted Driving Gets New Foe in BMW

It’s about time the automakers stepped up to the serious problem of distracted driving due to texting and cellphone use behind the wheel. BMW, in its just-launched... read more June 6, 2011 by  0


 
L2's Facebook IQ survey for 2011

BMW Zooms To The Front Of The Pack On Facebook

If you're on Facebook, you understand its allure, its dazzling ability to connect you with friends, fremenies, people you'd thought you'd forgotten, and others you wished you... read more June 3, 2011 by  0


 
2011 Audi A5 Cabriolet

New Take On “Car Lover”: U.K. Study Reveals Amorous Car Habits

If you’ve ever described yourself as a car lover, you might find the results of a U.K. study quite amusing. Confused.com, one of the U.K.’s biggest price... read more May 27, 2011 by  0


 
President Obama's limousine

Gay Rights, Tri-Turbo X3, and Obama's Beast: Today's Car News

President Obama calls it The Beast--the official state limousine, gutterbrain. [TheCarConnection] Nissan's come out of the closet in its stand against Tennessee's new... read more May 24, 2011 by  0


 
2012 Audi A6 Avant

How to Get from ‘B’ To ‘A’? Ask Audi

Having had a relatively low stress day, I decided to ruin it by intentionally engaging in what I like to call “anger gardening.” It involves weeding my backyard... read more May 23, 2011 by  0


 
2012 Cadillac CTS Coupe

Can Cadillac Really Compete With BMW? #YouTellUs

Cadillac continues to tell us that it wants to truly compete with BMW. The upcoming ATS is being positioned as a 3-Series competitor; meanwhile the next-gen CTS will grow to... read more May 18, 2011 by  1


 
2012 Hyundai Genesis

All-Wheel Drive Hyundai Genesis? Not Until Next-Gen 2014

Striving to be a luxury automaker for its top-end models – and doing rather well at it, we might say – it looks like Korean automaker Hyundai won’t be... read more May 14, 2011 by  1


 
BMW Concept M5 (a.k.a. 2012 BMW M5)

Video: BMW M5 Need for Speed

As I was walking to the gym this yesterday in truly vain attempt to trim the belly fat accumulated through excessive hot dog consumption and various sugary confectionery... read more May 10, 2011 by  1


 
2011 Toyota Highlander Hybrid

Toyota Regains Face--Hope It Doesn’t Crack

The world is full of contradictions, surprises and head-scratchers. Not the least of which is why I pay so much in taxes and get so little in return. That would qualify as a... read more May 9, 2011 by  1


 
Millward Brown's 2011 BrandZ study

Toyota Bumps BMW To Become Most Valuable Auto Brand In The World

Just last week, we reported BMW had finally kicked Toyota's Lexus brand from the top spot in the U.S. luxury market. Today, the trade winds have shifted, and we find Toyota... read more May 9, 2011 by  3


 
2011 Audi A8

Six 2011 High-Tech Luxury Sedans For Affluent Families

Sitting in a top-drawer luxury sedan certainly has its appeal, for the well-heeled family. Commuting's just better with LCD touchscreens and Dolby surround sound, isn't it?... read more May 7, 2011 by  0


 
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