Advertising

Top 10 Auto Ads Of The Past 25 Years
Top 10 Auto Ads Of The Past 25 Years

The auto industry spends billions of dollars each year on TV ads, but few are worth remembering. In fact, there are many we'd rather forget. Thankfully, at least one organization is keeping tabs on all those commercials, and during this week's Detroit Auto Show, it revealed its list of the ten best...Read More»

Screencap from 'The Motherhood' feat. the Fiat 500L
2014 Fiat 500L: A Perfect Ride For Cool, Rapping Moms

Not so long ago, June Cleaver was America's model mom -- someone who'd take care of the children and manage the household while the father journeyed out into the business world. Then came the 1960s and 70s, when mothers were expected to bring home the bacon, fry it up in a pan, and do everything...Read More»

Volkswagen's "The Bark Side" Super Bowl ad
Volkswagen & Honda Among YouTube's Most-Watched Ads Of 2012

We're only 14 days into December, we haven't even cleared the Christmas hurdle, and already folks are publishing their "Best of the 2012" lists. Ordinarily, we'd call that premature, but we're trying to be less judgy. (Call it playing catch-up on our long-forgotten New Year's resolutions.) The list...Read More»

Mayan motor mayhem: end of the world clearance event from the Humberview Group
Mayan Motor Mayhem: Canadian Dealer Offers Free Cars If The World Ends

We're just a few weeks away from the big event -- not Christmas, not Wright Brothers Day, but the end of Planet Earth. Well, at least if Mayans are correct. Most of us seem to have forgotten about the whole world-ending-on-December-21 thing. Maybe we were distracted by a contentious presidential...Read More»

Still from 'Road', an ad for the 2013 Ram 1500
A Tale Of Two Ads For the 2013 Ram 1500: Video

Chrysler has unveiled a new series of ads for the 2013 Ram 1500 pickup. Ordinarily, that wouldn't be such big news, but this is only the second national campaign for the Ram since 2009, when Chrysler spun off the Ram into its own line. What's also interesting is the fact that Chrysler has created...Read More»

Interbrand's Best Global Brands, 2012
The Top 100 Global Brands: How Does Your Automaker Rank?

On Tuesday, we shared year-to-date sales stats for most automakers, but sales aren't the only way to measure a company's health. Interbrand takes a broader view of corporate value, and the marketing firm has just released its list of the top 100 global brands. To rank companies, Interbrand looks at...Read More»

Flo, for Progressive Insurance
Flo Makes 'Top 10' Ad List: Can You Name Other Auto Icons?

When you see a list called the "All-Time Top Ten", you know you're in for trouble. Whether the list is about the ten best quarterbacks in NFL history or the ten best flavors of Jell-O, it's bound to cause a squabble. So when we saw that AdAge had picked the "Top 10 Female Ad Icons of All Time", we...Read More»

Ad for the Ram 1500 Laramie Longhorn by Anderson Design Group
Ram Stars In Spectacular New Retro Ad Campaign

We don't spend much time covering ad campaigns -- mostly because there are so many to review that if we did, we'd have no room to talk about anything else. But a new campaign for Ram trucks (formerly Dodge Ram) is so eye-catching, we just couldn't help ourselves. The campaign itself is very small...Read More»

Attack ad against Jeff Brandes from the Committee to Protect Florida
Florida Attack Ad Uses 'Driverless Cars' To Scare Elderly Voters

'Tis the season for many things: late-summer road trips. Back-to-school shopping. And of course, iffy political attack ads. By now, we'd expected to see a number of commercials criticizing incumbents' support of the Detroit bailout begun by President Bush and continued under President Obama. But in...Read More»

'Immigrant' commercial for the Fiat 500
Fiat's 'Immigrant' Campaign: Better Or Worse Than J-Lo?

Fiat has kicked Jennifer Lopez to the curb in a new marketing campaign designed to show off the growing Fiat 500 family. That in itself isn't so strange. For Fiat's accounting team, J-Lo was probably a very spicy meatball -- one that would've been expensive to keep onboard. And in fairness, J-Lo...Read More»

2011 Hyundai Elantra
Hyundai Sued Over Elantra 40-MPG Ad Claims

With gas mileage a much higher new-car purchase consideration these days, it isn’t surprising to see yet another lawsuit filed over purportedly misleading advertising on the part of car companies. A new lawsuit, according to an article by Reuters, is alleging that Hyundai misrepresented the...Read More»

Pandora
Tonight: Pandora & Jeep Team Up For Summer Concert Series

As someone far wiser than us once said: summer's here, and the time is right for dancing in the streets. And the parks. And the underused downtown plazas. And thanks to Jeep, in your car. That's because Jeep is sponsoring tonight's live broadcast of a concert by Yelawolf, Alabama's answer to...Read More»

Chevy's 'Stay Clutch' promo for the Chevrolet Sonic
2012 Chevrolet Sonic Gears Up For 'Stay Clutch' Contest

Last month, we told you that manual transmissions were making a comeback. Now, the good folks at Chevrolet are capitalizing on that trend with a new campaign aimed at college kids called "Stay Clutch". Like most of Chevy's marketing around the Sonic, the "Stay Clutch" campaign is almost entirely...Read More»

Chevrolet ad in the 2012 Motor City Pride program
Chevrolet Volt 'Comes Out' For Detroit's LGBT Pride Weekend

On June 28, 1969, gays, lesbians, and their transgendered friends took to the streets of New York, protesting the harassment they'd experienced at the hands of the city's police force. The violence -- now known as the Stonewall Riots -- lasted for several days and altered the way that Americans...Read More»

Super Bowl XLVI MVP Eli Manning presented with 2012 Chevy Corvette
GM Punts Super Bowl Advertising

Just days after creating an uproar on the Internet after announcing it would be pulling $10 million from Facebook ads, General Motors has announced it will no longer be advertising during the Super Bowl. The reason? It's too expensive. The Wall Street Journal reports the move as part of GM's major...Read More»

Facebook
GM Unlikes Facebook, Ford & Chrysler Are Still Besties

About half of all Americans use Facebook, and yet, just days before the company launches one of the most eagerly anticipated IPOs in recent memory, General Motors has pulled all advertising from the network. This isn't especially surprising. GM's head marketing honcho, Joel Ewanick, has long been a...Read More»

Ford's Go Further Commercial
Ford Is Going Further--But Has It Gone Far Enough?

With most of its 20 cars, crossovers and trucks new in the past five years, Ford Motor Company thinks it's a completely different car company than the one you may have bought from--or skipped over--the last time you purchased a new vehicle. It's been hammering that point home in a series of "Drive...Read More»

2012 Mitsubishi Outlander Sport
Mitsubishi Gives You The Day Off With A 2012 Outlander Sport (Video)

Spring has sprung, and you're itching to hit the showrooms for some test drives. The only thing standing in your way is this stupid thing called "work". No problem: if play your cards right -- and if you live in the right county -- Mitsubishi will send over a temp to keep your cubicle warm, while...Read More»

Subaru's 'Dog tested. Dog approved' blooper reel
Subaru’s ‘Dog Tested, Dog Approved’ Bloopers Reel (Video)

You don’t have to be a dog owner, or even a Subaru owner, to be tickled watching some of the outtakes from Subaru’s ‘Dog Tested. Dog Approved’ television commercial filming. The canines featured in the video posted on YouTube are a unique cast of characters, to be sure...Read More»

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