2011

Americans Will Buy Hatchbacks After All: Who Knew?
Kurt Ernst By Kurt Ernst

Americans Will Buy Hatchbacks After All: Who Knew?

07/13/2011

For years, the accepted wisdom in the American automotive industry was this: American consumers don’t want hatchbacks. Hatchbacks, we were led to believe, were ugly box-on-box designs synonymous with low-end buyers. Real Americans bought SUVs and crossovers, even though crossovers were...

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