2014 Kia SoulEnlarge Photo
Overall Rating: 8.4
Bottom Line: The 2014 Kia Soul doesn’t stray from its iconic profile, but it dons more sophistication inside and underneath—with fewer compromises and all in the name of city-friendly, tall-wagon goodness.
Over the past several years, the Kia Soul has shown that there's room in the market for a quirky, boxy small hatchback—plenty of room, actually, as the Soul has become a hit with frugal yet fashionable types of all ages, who want hatchback practicality with a little bit more. With the all-new 2014 Soul, Kia was careful to keep all that goodness intact—including the verve of the original design—but the brand put new attention into ride, handling, and cabin appointments. The packaging is again near-perfect; a new infotainment system works without lagginess; and there are lots of features packed into the $15,495 base model. The only real disappointment is that Kia didn't pay more attention to engine noise. All said, the Soul is just a little less of an outlier this time, but that's a good thing.