2012 BMW 3-Series sedan
If you're a fan of luxury cars and the Olympic Games, BMW has devised a way for you to enjoy both at the same time. According the MediaPost, BMW has planned over 300 test-drive events, where shoppers and sports fans alike can put the BMW 3-Series through its paces. For every test drive taken, BMW will donate $10 to Team USA, up to $200,000.
It's no secret that BMW has a strong affiliation with the Olympic games. The automaker has talked a good bit about its fleet of 4,000 vehicles that will shuttle VIPs to various events in London this summer, and BMW has signed on as the Official Mobility Partner for the United States Olympic and Paralympic Teams through 2016.
But for folks who can't make it to the London games, the "BMW Drive for Team USA" test-drive program could be the next best thing. BMW hasn't published a full list of test-drive events, but you can register to be notified of the ones in your area by visiting the Drive for Team USA section of BMW's website.
Simply click the "register today" button at the bottom of the screen, and you'll be taken to a standard-looking registration page. There, you'll enter your contact information and select the BMW nearest you. Then, wait to hear about the next event and prepare to join in the fun.
Every test drive will generate money to help future athletes train and qualify for the Olympics. BMW will also contribute funds to help the families of U.S. Paralympic athletes attend the games in London.
For a few more details on the interaction between BMW and America's Olympic athletes, check out this interview with gold-medal swimmer Janet Evans. There's a great overview video on BMW's Drive for Team USA page, too, but no one's bothered to make it embeddable -- which is the kind of fail we hope none of our athletes have to endure this summer.