Drivers who just have to make or take that call and don’t currently use a hands-free system, and may be in the market for a new vehicle, could be persuaded to check out the all-new 2013 Ford Fusion mid-size sedan and redesigned 2013 Ford Flex crossover.
2013 Ford FusionEnlarge Photo
Why? Because Ford has just announced that its popular SYNC mobile connectivity system will become standard equipment on every model of the Ford Fusion lineup – including the Fusion Energi advanced plug-in model, and all Flex models.
2013 Ford FlexEnlarge Photo
And it doesn’t matter how they’re equipped, whether with base audio system or the optional and top-level MyFord Touch interface. All you need is a compatible phone and you can connect easily using a standard USB port or wirelessly via Bluetooth.
For those not in the know, SYNC allows drivers to do more than just make or receive phone calls. Other SYNC services provide voice-activated access to a wealth of other pertinent information, such as traffic, news, sports, weather, stock quotes, movie listings, along with turn-by-turn directions and business searches.
Already have SYNC? Ford says drivers aren’t limited to the system they originally purchased, but can get updates by simply going to SYNCMyRide.com to download free updates to a USB flash drive and load it to your car. Ford also says that drivers of more than four million vehicles already have SYNC and the automaker projects nine million more SYNC-powered vehicles over the next three years.
Our take is that Ford’s making SYNC standard on the 2013 Fusion and Flex is a good step toward helping drivers who simply have to be connected able to do so and drive safer, but while you’re driving you should have your full attention on the road. Research shows that drivers whose minds are on their conversation rather than driving are still distracted, which increases risk for crashes and near-misses. It’s better to leave phone conversations and texts for when you’re not behind the wheel.
For more information on distracted driving, head over to Distraction.gov, the official U.S. government website for distracted driving awareness and prevention.