"Maximum" Bob Lutz Returns To GM As Advisor

September 2, 2011
General Motors has announced that Bob Lutz, former Vice Chairman, will return to GM as a consultant. Lutz will be available to executives and senior leadership on a part-time basis, effective immediately.

Lutz has a lengthy history in the automotive industry, including time at GM (from 1963 through 1971, and again from 2001 to 2010), BMW, Ford, Chrysler and industry supplier Exide. He’s contributed to the development of the Dodge Viper and Chrysler’s LH series cars, the Ford Explorer and the reborn Pontiac GTO (really a badge-engineered Holden Monaro). Lutz has also been behind the development of more recent efforts, including the Saturn Sky/Pontiac Solstice, the Cadillac CTS, the new Camaro and the restyled 2010 Cadillac SRX.

Though most associated with performance cars, Lutz also backed the development of fuel-efficient cars, including the extended-range EV Chevrolet Volt, telling Newsweek in 2008 that, “the electrification of the automobile is inevitable.”

Although Lutz retired from GM in 2010, he has been providing informal consulting services to the automaker since. GM’s announcement doesn’t change much, but it does establish a more formal relationship between the two parties.

[General Motors]

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